The psychologist and Nobel Prize winner in economics
Daniel Kahneman died recently. Kahneman had a huge impact on how we at K&A understand human behaviour. And thus on how we can clear up the big say-do gap
between what people tell us they will do and how they actually behave. 
Kahneman's death reminded me once again of his last important book, Noise, and in this BrainCandy I share with you the most important insights I gained from
the book.

The psychologist and Nobel Prize winner in economics Daniel Kahneman died recently. Kahneman had a huge impact on how we at K&A understand human behaviour. And thus on how we can clear up the big say-do gap between what people tell us they will do and how they actually behave. Kahneman's death reminded me once again of his last important book, Noise, and in this BrainCandy I share with you the most important insights I gained from the book.

The psychologist and Nobel Prize winner in economics
Daniel Kahneman died recently. Kahneman had a huge impact on how we at K&amp;A understand human behaviour. And thus on how we can clear up the big say-do gap
between what people tell us they will do and how they actually behave. 
Kahneman's death reminded me once again of his last important book, Noise, and in this BrainCandy I share with you the most important insights I gained from
the book.

BrainCandy 105: Daniel Kahnemans Book Noise

As a brand expert, Ralph Ohnemus reports in BrainCandy on current news in the field of human behavior and how this affects the relationship between people and brands. All scientifically based and presented with a pinch of humour.

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BrainCandy 105: Daniel Kahnemans Book Noise

BrainCandy 105: Daniel Kahnemans Book Noise