Brand Architect

By Ani Alexander

At the crossroad between marketing and tech the podcast is covering topics related to tech, startups, marketing, personal branding, audience building and communities.

What’s you’ll have here will hel... more

4.9

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FAQs about Brand Architect:

How many episodes does Brand Architect have?

The podcast currently has 182 episodes available.

Brand Architect episodes:

August 18, 2020 Storytelling, Messaging and Positioning with Mark Evans
In this episode we speak about:
- Importance of the storytelling in marketing
- What kind of stories could you tell
- The importance of transparency
- How to find your differentiator
- what is a fractional CMO
- The future of work
...more
54min
August 03, 2020 Social Media and Online Communities with Felix Sander
In this episode we talk about
- Importance of the online communities
- How Appics managed to build such a loyal community
- Influencer marketing
- Authenticity online
- Importance of he cooperation with other partners
- Future trends of the social media platforms
...more
42min
July 27, 2020 Discussing Marketing Tech Startups with Timothy Peterson
In this episode we spoke about:
Personalisation in marketing
Community building
How to choose your niche
The personality behind tech brands
How to get leads from LinkedIn
Being real on social media
Building and showcasing expertise online
...more
57min
July 19, 2020 First Customers, Personal Brands and Marketing with Luc Bohunicky
In this episode we spoke about:
- The importance of the marketing involvement from the start
- The need for the tech and marketing departments to work closely together
- The role of the ego of the tech founders
- How do reach out to potential early adopters in a right way
- Non linear career paths
- The value of (real) diversity and tech recruitment
- Tech startup branding and the importance of building founder personal brand
...more
1h 3min
June 17, 2020 Diving into Advanced LinkedIn Strategies with Andy Foote
My today's guest is Andy Foote. Andy is LinkedIn content and brand coach, founder of LinkedInsights.com and creator of FOOTE-NOTES podcast.
- how much has LinkedIn changed over the years
- "overnight" success
- what to do when you're invisible on LinkedIn
- LinkedIn engagement pods
- LinkedIn algorithm
- how to succeed on the LinkedIn platform
...more
59min
May 26, 2020 How to Become the Story Everyone is Sharing with Dennis Moseley-Williams
In this episode we talk about:
The value of experience
The experience economy
Brand and commodities
Becoming the story everyone is sharing
Experience in marketing
...more
53min
May 20, 2020 Creativity, stories and data driven marketing
In this episode we speak about
- data driven marketing and human stories
- importance of personalising content
- how one chooses target audience
- advertising and promotion
- how to find unique angle
...more
48min
May 12, 2020 LinkedIn and Personal Branding
In this episode we discuss:
Online content creation
Personal branding and positioning
The 7 Vs framework
LinkedIn and its algorithms
How to choose the right platform
Monetizing your content
...more
53min
April 15, 2020 The Art of Making Things Done
...more
1h
April 06, 2020 How to Build and Clone Businesses with Jonny Andrews
In this episode we speak about:
How to build audiences of buyers from scratch
Virtual events
How to adjust your marketing during the COVID
How to create a content that builds an audience
Cold emails and their impact on your brand
How do you choose a the right business mentor?
Predictions for post coronavirus period
...more
1h 4min

FAQs about Brand Architect:

How many episodes does Brand Architect have?

The podcast currently has 182 episodes available.