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These episodes get sent out as part of the Brand Hacking Weekly Digest, which also includes real-life copywriting exercises, summaries of the latest platform updates, and brilliant ideas you should know about. Subscribe on LinkedIn: https://www.linkedin.com/build-relation/newsletter-follow?entityUrn=6873666446027841537
Watch this episode on YouTube: https://youtu.be/SLQkitXObqg
0:00 What will this episode teach me?
0:31 Benefits of Repurposing Content for YouTube Shorts
1:27 Best Practices for High-Performing YouTube Shorts
4:15 YouTube Short Titles vs. Regular Video Titles
5:53 YouTube Shorts Descriptions and Tags
7:02 Effortlessly Repurpose Content for YouTube Shorts
8:11 Myths and Maximizing Reach
10:01 Micro Case Study on New Channel Growth with YouTube Shorts
Join the Brand Hacking Facebook Group: https://www.facebook.com/groups/brandhackinggroup
Connect with me:
Website: KattWagner.com
YouTube: https://www.youtube.com/@brandhacking
Facebook: https://www.facebook.com/KattWagnerNY
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Facebook Group: https://facebook.com/groups/brandhackinggroup
Service & Coaching (Don't see something? Ask! I have services that aren't listed for public booking to help gatekeep my time) https://stan.store/brandhacking
Brand Hacking Podcast - Episode 1
These episodes get sent out as part of the Brand Hacking Weekly Digest, which also includes real-life copywriting exercises, summaries of the latest platform updates, and brilliant ideas you should know about. Subscribe on LinkedIn: https://www.linkedin.com/build-relation/newsletter-follow?entityUrn=6873666446027841537
In this episode of Brand Hack, we break down the difference between hyper-local and local SERPs, what you CAN and CAN'T control about Google's search intent classification, and how you can take simple but POWERFUL action to create local SEO juice for your brand or business.
Timestamps🕑 (Links are for YouTube)
0:00 What is a local SERP?
1:09 How does a local SERP display on Google or Bing?
1:53 What does a hyper-local SERP look like on Google and Bing?
3:05 How does Google determine local vs. hyperlocal intent behind search terms?
4:34 Actionable steps for hyperlocal and local SEO that help Google
5:46 Using image SEO for hyper-local SERP visibility
6:30 Optimize your Social Profiles and Posts for local visibility
6:59 What if my business doesn't have a physical location for Google?
Written Guide: https://kattwagner.com/how-to-show-up-in-local-search-results-google-tips
Watch this episode on YouTube: https://www.youtube.com/watch?v=vglOQPrOh94
Join the Brand Hacking Facebook Group: https://www.facebook.com/groups/brandhackinggroup
Connect with me:
Website: KattWagner.com
YouTube: https://www.youtube.com/@brandhacking
Facebook: https://www.facebook.com/KattWagnerNY
Instagram (NEW): https://www.instagram.com/marketingkatt/
Twitter (NEW): https://twitter.com/brand_hacking
LinkedIn: https://www.linkedin.com/in/kattwagner/
Newsletter: https://www.linkedin.com/build-relation/newsletter-follow?entityUrn=6873666446027841537
Facebook Group: https://facebook.com/groups/brandhackinggroup
Service & Coaching (Don't see something? Ask! I have services that aren't listed for public booking to help gatekeep my time) https://stan.store/brandhacking
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