Christine George joins this week’s episode to discuss the importance of brand identity and ways that REALTORS can use who they are to guide their business decisions.

Full Description / Show Notes

• Christine’s career background
• Founding her own company
• The importance of Brand Identity
• Her approach to brand identity
• How REALTORS can use their passion to fuel their business
• How REALTORS can explain their value
• The importance of finding your ideal client
• How being genuine and authentic can grow your business
• Advice to REALTORS in today’s industry landscape