Start, Scale, Learn Ecom

Brand Review Show #2 | Exploring Nike's website, social media channels, and Facebook ads


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Nike is a supermassive brand that has a massive cult following around the world. This can be seen across its social media channels and the revenue it generates every year.

In this episode, we explore Nike's website to explore its aesthetics and try to reason why it is the way it is. Using Similarweb, we've seen that the Nike website gets over 100M monthly visitors!

On social media, they have over 200M followers with Instagram accounting for 183M. The awesome thing is that they don't shove content down your throat in order for you to buy a pair of shoes. Instead, they curated valuable, motivating, and entertaining content that compliments what their brand is all about.

If you're a fan of Nike or an e-commerce entrepreneur, there is a lot to learn but just exploring Nike and its respective channels:

  • Nike website
  • Instagram
  • TikTok
  • Youtube
  • Twitter
  • Ad Library
  • Pinterest
...more
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Start, Scale, Learn EcomBy Andres Vasquez