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Brand vs. Performance, which one really drives growth in 2025?
In this episode of Sun Root Marketing Lab, Rachit Kapoor (Founder, Sun Root Digital) unpacks one of marketing’s biggest dilemmas.
We'll dive deep into:
💬 The truth about performance marketing
💬 What brand marketing really means today
📉 Why some brands (like Wish.com) collapsed
📈 And how others (like Airbnb & Chipotle) bounced back with emotion
💬 What AI means for your marketing strategy in 2025
This isn’t just theory, it’s a roadmap for building emotional gravity and long-term 'true' business impact.
🎙 Hosted by Rachit Kapoor | Produced by Sun Root Digital
Follow the show for regular episodes on soulful, strategic marketing.
View all episodes
By Rachit KapoorIn this episode of Sun Root Marketing Lab, Rachit Kapoor (Founder, Sun Root Digital) unpacks one of marketing’s biggest dilemmas.
We'll dive deep into:
💬 The truth about performance marketing
💬 What brand marketing really means today
📉 Why some brands (like Wish.com) collapsed
📈 And how others (like Airbnb & Chipotle) bounced back with emotion
💬 What AI means for your marketing strategy in 2025
This isn’t just theory, it’s a roadmap for building emotional gravity and long-term 'true' business impact.
🎙 Hosted by Rachit Kapoor | Produced by Sun Root Digital
Follow the show for regular episodes on soulful, strategic marketing.