Branded by Amelia Sordell

Want to BOOST your personal brand for less than the price of a coffee a day? Check out the new GET KLOWT platform to unleash the potential of your personal brand.

This week I am joined by Stef Sword Williams - Founder and Author of F*ck Being Humble, which has sold over 10,000 copies along

In this episode, Stef shares how her experiences early on in her career led to setting up F*ck Being Humble, why she chooses to remain as a one-woman business, and the best ways to grow your network.

We also discuss why Stef is choosing to write a second book and how it will follow on from F*ck Being Humble.

Stef is one of my favourite people and I love how funny and authentic she is, we really could have spoken for hours longer!

If you enjoyed this episode, please give us a follow and share it with someone who might also find it useful and subscribe over on YouTube where you can watch full video versions of the podcast and check out more of my content.

You can also find me across social media:

LinkedIn - Amelia Sordell
Instagram - @AmeliaSordell / @TheBrandedPodcast
TikTok - @AmeliaSordell
YouTube - Amelia Sordell
X / Twitter - @AmeliaSordell

Timestamps:
(00:00) - What should I post online?
(00:40) - Where did F*ck Being Humble come from?
(14:15) - The impact a good boss can have on your career.
(29:35) - Do you need a team to build a successful business? 
(38:50) - Can business goals be harmful to your growth?
(44:19) - Why you need to be okay with being disliked as an entrepreneur.
(58:55) - How can you build a strong network?
(01:07:50) - Stef Sword Williams’ second book.
(01:16:12) - Just F*cking Post It!

You can find more of my content below:

LinkedIn - Amelia Sordell
Instagram - @AmeliaSordell / @TheBrandedPodcast
TikTok - @AmeliaSordell
YouTube - Amelia Sordell
X / Twitter - @AmeliaSordell

Hosted on Acast. See acast.com/privacy for more information.

In this episode of Branded Moments, I reflect on my conversation with Ash Dykes - an explorer, extreme athlete, motivational speaker and 3x World First Record Holder.

Ash and I discuss how he went about planning his most incredible challenge attempt with an extremely limited budget, something that we drew comparisons to the world of business with.

If you want to watch my full episode with Ash, you can listen to it on all podcast platforms or watch the entire video on YouTube.

Want to BOOST your personal brand for less than the price of a coffee a day? Check out the NEW Get Klowt platform to unleash the potential of your personal brand.

You can also find me across social media:

LinkedIn - Amelia Sordell
Instagram - @AmeliaSordell / @TheBrandedPodcast
TikTok - @AmeliaSordell
YouTube - Amelia Sordell
X / Twitter - @AmeliaSordell

You can find more of my content below:

LinkedIn - Amelia Sordell
Instagram - @AmeliaSordell / @TheBrandedPodcast
TikTok - @AmeliaSordell
YouTube - Amelia Sordell
X / Twitter - @AmeliaSordell

Hosted on Acast. See acast.com/privacy for more information.

This week I am looking back at a conversation I had with Elfried Samba - the CEO of Butterfly 3ffect, a leading social media agency focused on connecting brands to culture and delivering industry-leading marketing.

In this episode, Elfried shares how he revolutionised Gymshark's online presence, playing a pivotal role in growing its fitness community to 20 million within seven years.

Elfried also shares his thoughts on university, moving away from his work with Gymshark, building a legacy, the importance of personal branding, and more.

This episode was recorded over a year ago and since then Butterfly 3ffect has gone from strength to strength, working with Netflix, McDonalds, Cheesecake Factory, and more! I loved looking back at this conversation I had with Elfried and seeing how far he's come with what was a relatively new venture at the time.

If you enjoyed this episode, please give us a follow and share it with someone who might also find it useful and subscribe over on YouTube where you can watch full video versions of the podcast and check out more of my content.

Want to BOOST your personal brand for less than the price of a coffee a day? Check out the NEW Get Klowt platform to unleash the potential of your personal brand.

You can also find me across social media:

LinkedIn - Amelia Sordell
Instagram - @AmeliaSordell / @TheBrandedPodcast
TikTok - @AmeliaSordell
YouTube - Amelia Sordell
X / Twitter - @AmeliaSordell

You can find more of my content below:

LinkedIn - Amelia Sordell
Instagram - @AmeliaSordell / @TheBrandedPodcast
TikTok - @AmeliaSordell
YouTube - Amelia Sordell
X / Twitter - @AmeliaSordell

Hosted on Acast. See acast.com/privacy for more information.

In this episode of Branded Moments, I reflect on my conversation with Ayesha Perry-Iqbal, a passionate speaker and women's rights advocate.

Ayesha and I discuss the importance of joining the right social media conversations and avoiding ones that are best left alone.

If you want to watch my full episode with Tova, you can listen to it on all podcast platforms or watch the entire video on YouTube.

Want to BOOST your personal brand for less than the price of a coffee a day? Check out the NEW Get Klowt platform to unleash the potential of your personal brand.

You can also find me across social media:

LinkedIn - Amelia Sordell
Instagram - @AmeliaSordell / @TheBrandedPodcast
TikTok - @AmeliaSordell
YouTube - Amelia Sordell
X / Twitter - @AmeliaSordell

You can find more of my content below:

LinkedIn - Amelia Sordell
Instagram - @AmeliaSordell / @TheBrandedPodcast
TikTok - @AmeliaSordell
YouTube - Amelia Sordell
X / Twitter - @AmeliaSordell

Hosted on Acast. See acast.com/privacy for more information.

This week I am joined by some of my awesome team at Klowt - Danielle Mimoni (Marketing Manager), Dan Shale (Copywriter) and Sophie Binns (Social Media Manager)!

In this episode, the team shares tips and tricks for growing a strong personal brand in 2024, the importance of employer branding, how controversy can be a strategic tool in your marketing, and more.

We also have a Q&A session at the end, where the team answer all your personal branding/social media/marketing questions. If you have a question you would like me or the team to answer in a future episode, then feel free to send me a message on social media.

And if you enjoyed this episode, please follow us and share it with someone who might also find it useful and subscribe over on YouTube where you can watch full video versions of the podcast and check out more of my content.

Want to BOOST your personal brand for less than the price of a coffee a day? Check out the NEW Get Klowt platform to unleash the potential of your personal brand.

You can find more of my content below:

LinkedIn - Amelia Sordell
Instagram - @AmeliaSordell / @TheBrandedPodcast
TikTok - @AmeliaSordell
YouTube - Amelia Sordell
X / Twitter - @AmeliaSordell

Timestamps:

(00:00) - What should I post online?
(00:40) - Introducing the team
(03:30) - Employee branding
(13:55) - Who has the best personal brand?
(32:00) - Stop being afraid of controversy
(54:55) - Personal branding trends in 2024
(01:14:20) - Answering your personal branding and marketing questions
(01:24:55) - Just F*cking Post It!

You can find more of my content below:

LinkedIn - Amelia Sordell
Instagram - @AmeliaSordell / @TheBrandedPodcast
TikTok - @AmeliaSordell
YouTube - Amelia Sordell
X / Twitter - @AmeliaSordell

Hosted on Acast. See acast.com/privacy for more information.

In this episode of Branded Moments, I reflect on my conversation with Tova Leigh - the employment lawyer turned social media influencer, activist and comedian.

Vicky and I discuss what Feminism really means, why people are misunderstanding the term, and how men can support the cause for women's equality.

If you want to watch my full episode with Tova, you can listen to it on all podcast platforms or watch the entire video on YouTube.

Want to BOOST your personal brand for less than the price of a coffee a day? Check out the NEW Get Klowt platform to unleash the potential of your personal brand.

You can also find me across social media:

LinkedIn - Amelia Sordell
Instagram - @AmeliaSordell / @TheBrandedPodcast
TikTok - @AmeliaSordell
YouTube - Amelia Sordell
X / Twitter - @AmeliaSordell

You can find more of my content below:

LinkedIn - Amelia Sordell
Instagram - @AmeliaSordell / @TheBrandedPodcast
TikTok - @AmeliaSordell
YouTube - Amelia Sordell
X / Twitter - @AmeliaSordell

Hosted on Acast. See acast.com/privacy for more information.

This week I am joined by Jonny Sitton - Founder and CEO at My 1st Years - Europe’s largest personalised gifting company.

In this episode, Jonny shares how he went from finding e-commerce success with an eBay store in his university bedroom to running Europe's largest personalised gifting company which produces up to 15,000 items a day!

We discuss the key to scaling a business effectively, common mistakes businesses make in e-commerce, growing a business during a recession, and so much more.

Having worked with Jonny for a long time, it was great to finally sit down and record his first-ever podcast episode!

If you enjoyed this episode, please give us a follow and share it with someone who might also find it useful and subscribe over on YouTube where you can watch full video versions of the podcast and check out more of my content.

Want to BOOST your personal brand for less than the price of a coffee a day? Check out the NEW Get Klowt platform to unleash the potential of your personal brand.

You can also find me across social media:

LinkedIn - Amelia Sordell
Instagram - @AmeliaSordell / @TheBrandedPodcast
TikTok - @AmeliaSordell
YouTube - Amelia Sordell
X / Twitter - @AmeliaSordell

You can find more of my content below:

LinkedIn - Amelia Sordell
Instagram - @AmeliaSordell / @TheBrandedPodcast
TikTok - @AmeliaSordell
YouTube - Amelia Sordell
X / Twitter - @AmeliaSordell

Hosted on Acast. See acast.com/privacy for more information.

In this episode of Branded Moments, I reflect on my conversation with Steven Bartlett's newest business partner - Ben Gallagher of Luxe Collective Fashion.

Ben shares how he used TikTok and Instagram to blow up his business and shares the exact social media strategy that can be used by any business in any industry.

Since we sat down to have this conversation, Luxe Collective Fashion has reached new heights, continuing to grow its online community and receiving investments from one of the most prominent entrepreneurs in the UK. 

If you want to watch my full episode with Ben, you can listen to it on all podcast platforms or watch the entire video on YouTube.

You can find more of my content below:

LinkedIn - Amelia Sordell
Instagram - @AmeliaSordell / @TheBrandedPodcast
TikTok - @AmeliaSordell
YouTube - Amelia Sordell
X / Twitter - @AmeliaSordell

Hosted on Acast. See acast.com/privacy for more information.

This week I am joined by Sedge Beswick - Advisor, Public Speaker, Mentor, and Founder of SEEN Connects.

In this episode, Sedge shares her journey with SEEN Connects and how she went from leading the first "social" teams at Red Bull and ASOS, to founding one of the first-ever influencer and social marketing agencies.

Sedge has been a friend of mine for a long time, we've worked together and grown together as people and entrepreneurs and I was so glad to finally have the chance to sit down and record a podcast episode.

If you enjoyed this episode, please give us a follow and share it with someone who might also find it useful and subscribe over on YouTube where you can watch full video versions of the podcast and check out more of my content.

Want to BOOST your personal brand for less than the price of a coffee a day? Check out the NEW Get Klowt platform to unleash the potential of your personal brand.

Timestamps

(00:00) - How to decide what to post online.
(00:41) - Who is Sedge Beswick?
(09:42) - Why I decided to start my own business.
(19:25) - How to hire the perfect people for your business.
(36:28) - How to have a work-life balance with children.
(59:08) - Stepping away from your own business. 
(1:01:03) - Why your personal brand is crucial to building a successful business.(1:02:42) - How to deal with troll comments online.
(1:07:32) - How to use LinkedIn to make money for your business.
(1:11:17) = What is next for Sedge Beswick and SEEN Connects?
(1:12:57) - Just F*cking Post It!

You can find more of my content below:

LinkedIn - Amelia Sordell
Instagram - @AmeliaSordell / @TheBrandedPodcast
TikTok - @AmeliaSordell
YouTube - Amelia Sordell
X / Twitter - @AmeliaSordell

Hosted on Acast. See acast.com/privacy for more information.

In this episode of Branded Moments, I reflect on my conversation with Vicky Banham - the Founder of Antler Social, an award-winning creator, curator and champion of short-form TikTok content.

Vicky shares the lessons she learned before starting her own agency, the importance of seeking mentorship, and the power of having influence in a world where attention is currency.

We recorded this back in June 2022 and so it was amazing to look back on what Vicky had to say and I can't wait to have her on again!

If you want to watch my full episode with Vicky, you can listen to it on all podcast platforms or watch the entire video on YouTube.

You can find more of my content below:

LinkedIn - Amelia Sordell
Instagram - @AmeliaSordell / @TheBrandedPodcast
TikTok - @AmeliaSordell
YouTube - Amelia Sordell
X / Twitter - @AmeliaSordell

Hosted on Acast. See acast.com/privacy for more information.