Today's episode is a replay of our live event, Branded Podcasting: Amplifying Your Brand's Voice with Lower Street featuring Harry Morton and Shannon Martin as part of Podbean's Summer of Discoverability Live Event Series! 

"Most of the listenership growth is going to come through word of mouth... So we want to make a show that is worthy of being shared, that is recommendable... That means making a great show and making it easily recommendable." - Harry Morton

Please join us in welcoming Lower Street Studios: Harry Morton and Shannon Martin. With a keen understanding of the podcasting landscape, they've repeatedly demonstrated their competency in leveraging brand storytelling as a tool to resonate with niche target audiences. The combination of Harry's detailed-oriented execution and Shannon's creative zeal are the ingredients that enrich their branded podcasts with a riveting narrative that hooks the listener from the get-go. By ensuring that their podcasts are not only interesting but also positioned uniquely amid the existing gamut, they’re redefining the art and technique of podcasting.

In this episode, you will learn how to:

• Discover the power of a deep understanding of your podcast's target audience and their listening habits.

Watch the video replay of this live event: 

Branded Podcasting: Amplifying Your Brand's Voice with Lower Street

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Sign up for all of Podbean's Free Live Events here:

https://www.eventbrite.com/o/podbeancom-31329492977 

Audience Development & Growth Strategy: A Conversation with Jeff Umbro and Joni Deutsch of The Podglomerate

Helen Fospero: From Bunk Bed to the Hebrides, Crafting Branded Podcasts with The Convex Conversation

How to Create a Top Branded Podcast with Chris O’Keeffe from JAR Audio

Podcast Smarter is the official in-house podcast by Podbean. 

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Subscribe to our email newsletter to get updates from the team head over to: https://www.podbean.com/email-subscribe