Today in the business of podcasting: Oxford Road has a new study on YouTube podcast ad lift, Taylor Swift's album announcement on a podcast is about to happen, marketers are finding podcasts ads rock (because they do), and the ad industry has an entry-level problem for college grads. 

Find links to every article covered by heading to the Download section of SoundsProfitable.com, or by clicking here to go directly to today's installment.

Despite what scary headlines may say, video and audio podcasting have a more symbiotic relationship than one might think. 

• Written and narrated by Tom Webster
• Edited by Bryan Barletta and Gavin Gaddis
• Audio editing by Gavin Gaddis

Find the full article here on Sounds Profitable.

Today in the business of podcasting: sports podcasting has grown so much video podcasts are starting to look like independent TV studios, podcasting remains a bright spot of iHeartMedia's earnings calls, Taylor Swift uses a podcast to announce her new album, and Procter & Gamble uses an audio fiction podcast to promote a new version of Downy. 

Find links to every article covered by heading to the Download section of SoundsProfitable.com, or by clicking here to go directly to today's installment.

Today in the business of podcasting: Age of Audio to be screened in the Sounds Profitable lounge @ Podcast Movement, how B2B startups are using podcast ads to grow, regulatory bodies in the UK argue YouTube is so big its advertising should be regulated like a broadcaster, Seattle's audio drama scene is booming, and The Hill publishes an op-ed about how MeidasTouch Podcast is outpacing The Joe Rogan Experience. 

Find links to every article covered by heading to the Download section of SoundsProfitable.com, or by clicking here to go directly to today's installment.

This week in the business of podcasting: Amazon announces restructuring of Wondery, Spotify adds Audiobooks Plus add-on to US market, a look at podcasting's ability to plus-up social media ad buys, and a look back at what might have went wrong with Meghan Markle's podcasting efforts. 

Find links to every article covered by heading to the Download section of SoundsProfitable.com, or by clicking here to go directly to today's installment.

Today in the business of podcasting: Tom Webster on how podcasts compliment social media marketing campaigns, video podcasting grows at Audioboom, and industry responses to Wondery's restructuring. 

Find links to every article covered by heading to the Download section of SoundsProfitable.com, or by clicking here to go directly to today's installment.

Today in the business of podcasting: a reminder of the Sounds Profitable job board, Spotify launches Audiobooks Plus in the US, Theo Von interviews Hank Hill, and podcast advertising's ability to drive fans to action. 

Find links to every article covered by heading to the Download section of SoundsProfitable.com, or by clicking here to go directly to today's installment. 

New data from Sounds Profitable about how podcasts influence action could also suggest a symbiotic relationship with social media.

• Written and narrated by Tom Webster
• Edited by Bryan Barletta and Gavin Gaddis
• Audio editing by Gavin Gaddis

Find the full article here on Sounds Profitable.

Today in the business of podcasting: Ofcom has new UK listenership numbers, Spotify is raising its price in overseas markets, reactions to Bloomberg's Wondery closure article, and Xiaomi unveils new open source AI voice model for cars and appliances. 

Find links to every article covered by heading to the Download section of SoundsProfitable.com, or by clicking here to go directly to today's installment. 

Today in the business of podcasting: Wondery podcast studio is shutting down, the Corporation for Public Broadcasting is shutting down, SiriusXM reports healthy podcast growth in Q2, and why most Americans were never particularly interested in Meghan Markle's podcasting efforts.

Find links to every article covered by heading to the Download section of SoundsProfitable.com, or by clicking here to go directly to today's installment.