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We're going over some significant updates from Apple Podcasts that simplify the podcast submission process! 

• Submit to Apple Podcasts in One Click
• Claim Your Show on Apple Podcasts Connect

Don't forget to tell us what motivates you to keep podcasting for our next Sound-Off segment! 

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Everywhere we turn, someone’s saying that video is essential for podcast growth. But most of the top podcasters in the world aren’t bothering with video. So why are others being pressured to?

In this episode, we break down the reality behind the video podcasting hype, why platforms and marketers are so desperate to push it, and the reason you shouldn't feel guilty about staying audio-only.

Links mentioned in this episode:

• r/Buzzsprout unique marketing ideas thread
• Spotify music podcast takedowns
• Spotify's Push into Video is Missing Some of the Biggest Podcasts
• Joe Rogan Isn't A Podcast (Unpopular Thoughts about Video and Podcasting)

Sound-Off Question: What keeps you motivated to keep podcasting?

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Podcasts get a bad rap sometimes, and one stereotype just won’t go away. So we're breaking down why it’s totally wrong, why it keeps popping up, and what podcasters can do about it. We also dive into why long-form conversations matter, how podcasting gets unfairly judged, and yes—our thoughts on that SNL skit. 

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If you've been on the fence about launching a podcast, this episode is your sign to go for it! We're breaking down why right now is the absolute best time to start a podcast. 

We'll discuss why podcasting is still the least crowded content platform, how technology has made it easier than ever for creators, and bust some of the biggest myths holding people back from starting their podcast. 

We also touch on how independent creators may now be eligible for White House press credentials, a look back on Podfest 2025, and some of the coolest marketing strategies we saw there! 

Links mentioned in the episode: 

• White House Press Application
• Signal Hill Insights: 142 Million Opportunities for Podcasting in 2025
• SNL Podcast sketches: Medcast, Father-Son Podcasting Microphone, Serial: The Christmas Surprise, Banger Boyz, AI Software

Sound-Off Question: What is the creator path you've taken?

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Alban and Kevin are diving into the hilarious story of Google’s NotebookLM and its AI podcast hosts who got a little annoyed when interrupted. Due to snarky comebacks like “I was getting to that” and "as I was saying", Google had to teach its AI to be a bit more polite to humans.

Then, the guys discuss why you should be respectful of all things, living or not, and debate the hard-hitting questions, like, "do trees have souls?". 

Editor's note: If Jordan was able to record this episode, she would have pointed out that in Shinto, there is a belief that kami (spiritual essence or energy) is in both living beings and inanimate objects or nature. So you should have reverence and gratitude for all things, whether they are considered alive or not.

From a Shinto perspective, AI could be seen as something that has been given human intent, creativity, and effort, and therefore has energy. Even if AI lacks a soul in the conventional sense, you should give care and respect to it because of its role in the universe.

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AI is everywhere these days, but how does it fit into podcasting? In this episode, we’re breaking down what AI can do to make your podcasting life easier and what should always be left to good old human creativity. We’re talking about everything from tools that clean up your audio to ways AI can help you brainstorm. 

But let’s be real—there are some parts of podcasting that just can’t be automated. Whether you love AI or are a little freaked out by it, this episode will help you think about how to use it without losing what makes your podcast yours! 

Sound-Off Question: What part of podcasting do you not want to automate with AI?

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We're getting a rare glimpse into what major podcasters make, focusing on the salary disclosures from Barstool Sports. This thought-provoking conversation explores the impact of transparency in podcast earnings. Then we tease a topic of discussion for our next episode—AI's role in podcasting and what jobs should have a human's touch?

Don't forget to let us know what you're most proud of accomplishing in 2024 for our next episode's Sound-Off segment!

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Is PayPal's Honey browser extension siphoning affiliate commissions? In Megalag's YouTube video, The Honey Trap: Exposing PayPal's Influencer Scam, we learn about the accusations of Honey overriding affiliate cookies, stealing income from influencers, and manipulating consumer savings—all under the guise of helping shoppers save money.

Before we cover that, we share updates about PodFest 2025, including Buzzsprout’s VIP party and unique swag! 

Then, we reflect on 2024 and all our favorite new things Buzzsprout released in the last year! 

View the discussion thread on Twitter/X

Sound-Off Question: What are you most proud of from podcasting in 2024?

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We're chatting about a new feature in the Buzzsprout for iOS app: sharing episodes directly to Instagram Stories! 

Alban also gives us an update on his 50k trail race earlier this month!

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We're giving you the gift of flair and function with Buzzsprout's newest feature: Home Screen Widgets! Use the Home Screen Widgets to track your progress, personalize your phone, and be inspired to keep podcasting.

Available now on iOS and Android.

We also delve into the complexities of podcasting burnout and how to rediscover the joy in creating. We discuss the pressures of competition in the podcasting realm and explore strategies to maintain passion and enthusiasm in your work while celebrating personal milestones rather than focusing solely on statistics.

And finally, we're looking at some fun Apple Podcasts updates in iOS 18.2!

Links Mentioned

• Talk to Me by Dean Nelson, PhD
• Share your 2025 PodGoals

Support the show

Contact Buzzcast

• Send us a text message
• Tweet us at @buzzcastpodcast, @albanbrooke, @kfinn, and @JordanPods

Thanks for listening and Keep Podcasting!