Brandfathers

This week the Fathers share the underground marketing tactics celebrities are using to buy millions of views.

Multi-account Strategy (01:05)

Outsourcing to creators (17:11)

Shifts in Influence (20:11)

Clipping (20:50)

Andrew Tate’s Rise (21:36)

Clipping Economy (25:33)

WHOP Platform (27:18)

Brand Play (31:07)

Athlete Use (33:41)

YouTube Shift (36:34)

Retail Strategy (39:59)

Weekly Trends (43:23)

As always, thanks for watching. Let us know your feedback in the comments.

Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬ & ‪@JordanRogers2626‬

PLTFRM: https://www.onepltfrm.com/Sub to our Newsletter: https://www.BrandFathers.orgThis week, we dive into the world of AI marketing—what brands are getting wrong with ChatGPT ads and which tools you should be steering clear of versus diving into. We also break down Saratoga Water’s unexpected viral moment and how the brand can turn views into meaningful $$ impact. Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬ & ‪@JordanRogers2626‬

This episode is brought to you by PLTFRM: ⁠https://www.onepltfrm.com/

The Brand Fathers go beyond the brackets and teach you about the Billion Dollar College basketball business, NIL, the future of Sports Creators, Collaborations with Sports Brands like Stone Island X Under Armour's Curry Brand, How Nigel Sylvester has maintained relevance with the Jordan Brand and more of the latest campaigns that cut through.Sub to our Newsletter: https://www.BrandFathers.orgFollow the gang at ‪@orenmeetsworld‬ ‪@JordanRogers2626‬ ‪@Shwinnabego‬

This week the Fathers breakdown 5 myths of building a brand and how to avoid headaches, errors and problems from day 1. 

Intro 0:00

Quit your day job 2:22

You’ll get rich quick 5:45

Build it and they will come 9:15

Market like the big brands 13:55

Investing in PR and Flashy launches 18:40

You need a full time team 29:32

Do it all yourself 32:30

Scale happens quickly 36:18

If you do X and Y you’ll be successful 37:20

I can build an online only business 45:25

Outro 52:50

As always, thanks for watching. Let us know your feedback in the comments - for better or for worse, we’re all ears. 

Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬  ‪@Shwinnabego‬  & ‪@JordanRogers2626‬

PLTFRM: https://www.onepltfrm.com/

Sub to our Newsletter: https://www.BrandFathers.org

This week the Fathers talk viral spec ads, Sweetgreen, Orka, SKIMS, David's Bridal & more.

Intro 0:00

Ashwinn's Hoka Spec Ad 2:30

Sweetgreen 9:38

David's Bridal 14:10

SKIMS 19:27

Orka 21:40

Future of Agencies 29:30

Outro 54:45

As always, thanks for watching. Let us know your feedback in the comments - for better or for worse, we’re all ears. 

Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬  ‪@Shwinnabego‬  & ‪@JordanRogers2626‬

PLTFRM: https://www.onepltfrm.com/

Sub to our Newsletter: https://www.BrandFathers.org

This week the Fathers breakdown what it takes to be successful on social media as a marketer plus your weekly coverage of the seemingly endless CPG Soda wars & more. 

Intro 0:00

Marketing confessional 00:55

How to grow on social media 9:13

Perfect Bar x Jason Mraz 41:55

Luka Doncic x Jordan Brand 49:55

Simply Pop 56:10

PLTFRM 59:25

Career advice 1:00:45

Outro 1:06:30

As always, thanks for watching. Let us know your feedback in the comments - for better or for worse, we’re all ears. 

Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬  ‪@Shwinnabego‬  & ‪@JordanRogers2626‬

PLTFRM: https://www.onepltfrm.com/ Sub to our Newsletter: https://www.BrandFathers.org

The Brandfathers review portfolios from a variety of established designers in search of who will give them their new look, plus some big news in the women's apparel and energy drink spaces.

Intro 0:00

Portfolio Reviews 1:13

PLTFRM 40:49

NikeSKIMS 42:29

Celsius acquires Alani Nu 53:20

Outro 1:04:50

As always, thanks for watching. Let us know your feedback in the comments - for better or for worse, we’re all ears. 

Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬  & ‪@JordanRogers2626‬

PLTFRM: https://www.onepltfrm.com/ 

Sub to our Newsletter: BrandFathers.org

The BrandFathers are back covering this week's latest in marketing and branding. Tune in for takes on current events and strategies used to outshine Super Bowl ads for free, and maybe even share a laugh or two along the way.

Intro 0:00

Fathers Valentines Day Banter 0:40

Nike Stealth Gifting 4:53

SGA Signature Release 5:47

PLTFRM 7:40

Poppi 10:05Duolingo 22:05

Marketing Confessional 29:45

Restaurants Crushing IG 38:02

Outro 46:58

As always, thanks for watching. Let us know your feedback in the comments - for better or for worse, we’re all ears. 

Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬  & ‪@JordanRogers2626‬

Learn about PLTFRM: https://www.onepltfrm.com/

Subscribe to the BrandFathers Newsletter: https://brandfathers.org/

The BrandFathers tear apart the 2025 Super Bowl ads for better or for worse. Watch as they discuss multi-million dollar marketing sins committed by your favorite brand, celebrities and agencies.

Intro 0:00

Carl's Jr 0:42

Hexclad 6:00

Ramp 11:40

UberEats 14:43

Disney+ 20:14

Hellmans 23:54

Google 26:48

Mountain Dew 34:57

Salesforce 40:33

Meta 45:55

Budweiser 47:55

Bud Light 50:40

Outro 53:52

Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬ ‪@Shwinnabego‬  & ‪@JordanRogers2626‬

Learn about PLTFRM: https://www.onepltfrm.com/

Subscribe to the BrandFathers Newsletter: https://brandfathers.org/

In this episode the Fathers take a break from dissecting weekly marketing campaigns to break down the bigger picture—how great marketing strategies come together. In 45 minutes, they cover the fundamentals of marketing, strategy, execution & more.

Intro 0:00

Getting attention 1:30

Communication Strategies 12:52

Distribution 19:16

Retail Relationships 26:28

Performance Marketing 36:27

Creative Direction 42:02

Outro 43:21

We’ll be back with regularly scheduled programming next week but let us know what other foundational topics you want to see next.

Subscribe for unfiltered marketing breakdowns from the most trusted fathers in the game: ‪@orenmeetsworld‬  ‪@Shwinnabego‬  & ‪@JordanRogers2626‬