With March Madness going on, we thought we'd talk about the importance of branding for individual athletes. What does last year's Supreme Court ruling against the NCAA mean for young athletes, and what can they - or any business owner for that matter - learn from Lebron James or Serena Williams? And which tennis player's branding is so lackluster that we forget he's one of the all-time greats?

Visit brand-outlaw.com to learn more through our YouTube content.

Follow @brandoutlaw on Instagram.

Brand Outlaw workshops: To stand out and succeed, you need to proudly and clearly plant your flag. We'll work with you one-on-one to develop your brand's positioning, messaging, and more. Visit our website or email [email protected] for a free 30-minute consultation.