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Most coaches confuse branding with marketing—and it's costing them clients. In this raw conversation, serial entrepreneur and brand strategist Deevo Tindall breaks down the difference using a simple billboard analogy. Deevo shares his journey from a $500K corporate salary to building multiple businesses and reveals why you can't successfully market anything until you've built your brand foundation first. We explore what branding really means (hint: it's not your logo), the soul-level work required to build an authentic coaching business that connects, and why surrounding yourself with the right people accelerates everything. If you're struggling to attract ideal clients, feeling unclear about your message, or wondering why your marketing isn't working—this conversation reveals the missing foundation piece that changes everything.
🔗 Connect with Deevo:
YouTube
🚀 Join Coaches Action Zone (A-Zone) - a community where coaches stop learning and start earning, one client at a time
⏱️ TIMECODES:
00:00 Episode Trailer & Intro into the Episode04:30 Who is Deevo the Brand StoryTeller07:35 The Slow Drip: From $500K Salary to Serial Entrepreneur14:28 What to Expect When You Are Just Starting Out17:26 Your Business Is a Laboratory for Self-Awareness and Self-Growth19:45 The #1 Mistake Coaches Make Early On20:36 Branding vs Marketing Difference22:38 What Is Your Brand25:12 When to Focus on Your Brand31:08 Do You Build or Find Your Brand38:52 Are Brands Created or Discovered33:21 Emotional & Pragmatic Connections That Sell36:01 Your Brand Will Evolve (But Start with a Foundation)39:29 The Number One Thing You Must Must Do, No Matter What41:38 Where to Find Deevo Online
___________________________
📮 Subscribe to the 'Thriving Coach Sunday' newsletter for practical tips on how to build a sustainable coaching business
🎙️ Join Podmatch to find guests for your podcast or become a guest on other people's podcasts (affiliate link)
🔗 Connect with Lidia:
YouTube
LinkedIn
#coachingbusiness #businesscoaching #podmatch
By Lidia AxeMost coaches confuse branding with marketing—and it's costing them clients. In this raw conversation, serial entrepreneur and brand strategist Deevo Tindall breaks down the difference using a simple billboard analogy. Deevo shares his journey from a $500K corporate salary to building multiple businesses and reveals why you can't successfully market anything until you've built your brand foundation first. We explore what branding really means (hint: it's not your logo), the soul-level work required to build an authentic coaching business that connects, and why surrounding yourself with the right people accelerates everything. If you're struggling to attract ideal clients, feeling unclear about your message, or wondering why your marketing isn't working—this conversation reveals the missing foundation piece that changes everything.
🔗 Connect with Deevo:
YouTube
🚀 Join Coaches Action Zone (A-Zone) - a community where coaches stop learning and start earning, one client at a time
⏱️ TIMECODES:
00:00 Episode Trailer & Intro into the Episode04:30 Who is Deevo the Brand StoryTeller07:35 The Slow Drip: From $500K Salary to Serial Entrepreneur14:28 What to Expect When You Are Just Starting Out17:26 Your Business Is a Laboratory for Self-Awareness and Self-Growth19:45 The #1 Mistake Coaches Make Early On20:36 Branding vs Marketing Difference22:38 What Is Your Brand25:12 When to Focus on Your Brand31:08 Do You Build or Find Your Brand38:52 Are Brands Created or Discovered33:21 Emotional & Pragmatic Connections That Sell36:01 Your Brand Will Evolve (But Start with a Foundation)39:29 The Number One Thing You Must Must Do, No Matter What41:38 Where to Find Deevo Online
___________________________
📮 Subscribe to the 'Thriving Coach Sunday' newsletter for practical tips on how to build a sustainable coaching business
🎙️ Join Podmatch to find guests for your podcast or become a guest on other people's podcasts (affiliate link)
🔗 Connect with Lidia:
YouTube
LinkedIn
#coachingbusiness #businesscoaching #podmatch