n this podcast episode, we will be discussing the basics of branding and how you can build your personal brand as well as your side hustle or business. We will cover topics such as defining your brand identity, creating a brand story, building an online presence, and marketing your brand. By the end of this episode, you will have a better understanding of how to create a strong brand that aligns with your values and attracts your target audience. So no matter if your side hustle is in leather craft, wood working, or anything else. This information for branding yourself can help you grow!