The economic reality of the past few years has favoured consolidation—one-stop shops are a good solution when resources are tight. This session explores the magic of culture-defining content and moments that transform customers into fans and brands into icons. Learn from experts how to stay relevant by leveraging Hollywood-style content and partnerships to create memorable brand experiences.

Speakers:

• Sam Glynn, Head of EMEA Entertainment and Culture Marketing, UTA
• Brad Agreeth, Head of Ancestry Studios, Ancestry
• Linas Paulikas, Reach Media Director, Vinted

Take Aways:

1. Leveraging Hollywood-style content.
2. Creating memorable brand experiences.
3. Transforming customers into fans.

--------------------

Thank you for tuning in to today's episode of the Insights Unveiled: Advertising Week Europe Podcast! We hope you found the insights from industry leaders inspiring and actionable.

Join the conversation on social media:

Follow us on X / Twiiter at @advertisingweek and use the hashtag #AWEurope24 to share your thoughts and favourite moments from the show.

IG: @advertisingweek

FB: @advertisingweek

LinkedIn: Advertising Week

For more resources and exclusive content, visit our website at Advertising Week Europe.

Stay tuned for our next episode, where we'll dive deeper into the future of digital marketing with more expert guests and cutting-edge insights.

Copyright 2024 Advertising Week Europe