I want to give you all the tips and advice you would need to get started on an online business. We previously covered 10 Businesses You Can Start on the Road, but once you have chosen your business, what goes into running it? I share what has helped me with Drop Cap Design, including the importance of establishing a unique brand. Your logo, color palette, and typeface all influence potential clients. Your branding and client experience are intertwined, and creating visual cohesion across all branding and content can help people understand your business. I also cover website creation, analytics tracking, content creation for promotion, and the value of community and coaching for navigating the world of entrepreneurship. If you have your business off the ground but are unsure of where to go next, I can help guide you.
— Establishing a Unique Brand & Branding the Client Experience
— Invoicing & CRM (Client Relationship Manager)
— Creating Brand Assets (Logo, Color Palette, Type Palette)
— The Value of Visual Cohesion
— Building a Website & Tracking Analytics
— Finding Community & Getting a Coach to Navigate Entrepreneurship
— Inspiration from Your Competition
— Encouraging People to Join a Newsletter
— Tracking KPIs (Key Performance Indicators)
— Batch Creating Content & Content Creation Across Platforms
— Engaging with Followers
— Investing in Good Brand Photography
— Editorial Workflow for Content Creation
Listen to Brands Without Borders Ep 2 | 10 Businesses You Can Start on the Road
Get The Brand Strategy Workbook Free PDF
Website Options: Squarespace & Showit
Use "DROPCAPDESIGN" at Tonic Site Shop for 15% all Products
Project Management Software: ClickUp, Asana, Trello, or Monday
Invoicing: Dubsado, Honeybook, Wingspan, or Quickbooks
Email Management: FloDesk or ConvertKit
Social Media Scheduler: Planly or Buffer
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