Tim Crawford, CIO Strategic Advisor at AVOA, shares his tips for using technology to thrive in the new normal, and shares advice for marketers looking to form meaningful relationships with B2B influencers.

Tech visionary Kevin Jackson shares his views on digital transformation, emerging technology, and how marketers can best reach out to tech influencers to co-create content.

Andre Ortolon explains how micro influencers helps Dell Outlet reach everyone from gamers to small business owners, bridging the B2B/B2C divide and creating hyper-relevant messages for multiple audiences.

Sean Crowley from Dun & Bradstreet explores how marketers can align with sales and customer service to drive revenue.

Sofia O'Malley is leading the global marketing effort for Dell Outlet, a unique brand that targets both B2B and B2C customers. Hear how Sofia's team strikes the right tone for these distinct audiences.

Guest Julie Brown explains how "upstream marketing" enables her team to directly contribute to her organization's earnings before interest and taxes.

With trade shows and in-person meetups off the menu, marketers are turning to digital experiences to reach audiences. Mark Bornstein is pushing the boundaries of what a webinar can be, both for marketers and for viewers. He shares his tips on creating experiences that entertain AND persuade audiences. 

Latne Conant is the world's first Chief Market Officer, and she's here to tell us how losing the 'ing' makes all the difference for modern marketing.

Danny Nail and his team built a global ABM content platform that saves local teams time and money producing personalized, custom assets. Danny explains how the system works and how you can duplicate his success.

Can marketers finally say goodbye to the MQL? Not only CAN they, says Lisa Sharapata, they MUST. Find out how to tap into your "dark funnel," align sales and marketing, and trade MQLs for measurable pipeline.