Relationships Rule

Breaking Free From Corporate & Thriving As An Entrepreneur | RR304


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Stepping out of a corporate career and into entrepreneurship isn’t just a job change—it’s a mindset shift that can make or break your success.

David Shriner, host of Smashing the Plateau and business strategist, knows what it takes to navigate that transition. After spending 28 years in the corporate world, he made the leap into entrepreneurship and discovered firsthand the challenges of networking, marketing, and selling yourself. Now, he helps professionals—who he calls "corporate refugees"—build thriving businesses by creating meaningful relationships, leveraging their existing skills, and developing strong support systems.

In this conversation, David shares how new entrepreneurs can break out of their corporate habits, find the right communities, and create lasting success through strategic connections.

From understanding the power of networking to learning how to position yourself in a new industry, this episode is packed with insights to help anyone making the leap into business ownership.

Highlights:

  • Learn how to shift from a corporate mindset to an entrepreneurial one, so you can build a business with confidence.
  • Discover the importance of surrounding yourself with the right network and finding communities that support your growth.
  • Understand why selling yourself is different from selling a company’s product—and how to do it effectively.
  • Find out how to use your existing connections strategically while also expanding your reach in new ways.
  • Get practical advice on staying consistent, building relationships, and creating a referral network that fuels long-term success.

Connect with David:

Website: https://SmashingThePlateau.com

LinkedIn: https://linkedin.com/in/davidshrinercahn


In appreciation for being here, I have some gifts for you:

A LinkedIn Checklist for setting up your fully optimized Profile:

An opportunity to test drive the Follow Up system I recommend by taking the

3 Card Sampler – you won’t regret it.


AND … Don’t forget to connect with me on LinkedIn and be eligible for my

complimentary LinkedIn profile audit – I do one each month for a lucky

listener!


Connect with me:

http://JanicePorter.com

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Relationships RuleBy Janice Porter

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