“Vietnamese culture values relationships deeply; we believe in kindness as a way of life, not a strategy.” - Jessie Nguyen

Join Niall Mackay as he interviews Jessie Nguyen, a marketing manager at NFQ, about the rapidly changing image of Vietnam. In this episode of A Vietnam Podcast, Jessie sheds light on Vietnam’s rising generation, the power of Gen Z, and their role in reshaping the country’s global identity. From her move from rural Northern Vietnam to Saigon’s bustling tech scene, Jessie shares her personal experiences and unique insights into the evolution of Vietnam’s culture, economy, and tech landscape.

With a focus on entrepreneurship, innovation, and resilience, this episode explores how young Vietnamese are redefining workplace culture, blending Western influences with traditional values, and moving away from war-torn stereotypes. Discover why Vietnam is becoming an emerging hub for technology and sustainability, and what makes the Vietnamese workforce so unique in Southeast Asia.

If you're interested in Vietnamese culture, Gen Z empowerment, and the country’s transformative journey, don’t miss this inspiring conversation.

Key Takeaways:

Gen Z and Self-Empowerment in Vietnam – How young Vietnamese are prioritizing authenticity, collaboration, and purpose in the workplace, breaking traditional hierarchy.
Vietnam’s Image Evolution – Jessie discusses Vietnam’s shift from historical stereotypes to a modern identity focused on progress and innovation.
The Entrepreneurial Spirit of Vietnam – Discover how entrepreneurship is embedded in Vietnamese culture and key to the nation’s rapid economic growth.
Embracing Technology and Sustainability – How Vietnam is progressing toward a sustainable, tech-forward economy, led by Gen Z and local businesses.
Balancing Global Influence with Local Identity – Gen Z is blending Western influences with Vietnamese traditions, creating a unique and dynamic cultural identity.

Chapters & Timestamps:

03:00 – Gen Z: Vietnam’s New Generation Redefining Work
08:00 – Vietnam’s Growing Economic Landscape
15:00 – Moving Away from War Stereotypes
19:00 – Embracing Innovation, Technology, and Sustainability
25:00 – Global Influences and Personal Branding i

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