Episode Summary: What happens when you look at a wine label and realize you don't know what's in it? Kristin Taylor did, and she didn't like the answer. So, with no vineyard inheritance and no Napa trust fund, she started a wine company from scratch. From selling cases door-to-door in Denver to landing in hundreds of stores nationwide, Kristin and her co-founder built Mom Juice Wine, a clean, low-sugar, women-led wine brand that's rewriting the rules of the industry.

In this episode, Kristin shares how she turned a few thousand dollars and a big vision into a thriving business, why transparency matters in wine, and how community-powered distribution can outperform any marketing budget.

If you're a founder, creative, or anyone who's ever been told "that's not how it's done," this story is your permission slip to prove them wrong.

Key Takeaways

• Clean Wine Revolution: Why Mom Juice uses fewer than nine ingredients instead of the typical forty found in mass-market wines.

• Bootstrapping to Breakthrough: How Kristin started door-to-door in Denver before scaling nationally.

• Community as Distribution: How local partnerships and storytelling became Mom Juice's growth engine.

• Women Leading the Industry: Overcoming bias in a traditional, male-dominated business.

• Old World Meets New World: Balancing authentic winemaking with modern sustainability.

• Scaling with Soul: Launching a wine club, introducing a non-alcoholic line, and raising their next funding round the right way.

Resources Mentioned

• Mom Juice Wine: momjuicewine.com

• KT Winery: ktwinery.com

• Girls Inc. of Metro Denver: girlsincdenver.org

• Real Good Denver Newsletter: realgooddenver.com

Connect with Kristin Taylor

• LinkedIn: Kristin Taylor Hines

• TikTok: @thewineslinger

Offers

Real Good Denver listeners get 15% off the new Mom Juice Wine Club using code GOOD15. Perfect for gifts, holidays, or your personal stash of clean wine delivered to your door.