Breakouts

Influencer marketing is an extremely effective marketing strategy, especially in the MICE industry. It can also be surprisingly easy and cheap to implement. In this episode I speak to Mariska Kesteloo, an influencer marketing expert, about how you can start your own campaign today on a shoestring budget.

Marco Oelschlegel - Director of Visit Berlin Convention Bureau. Berlin is leading the charge towards reopenings in Europe. As of June 02, they allow indoor events of up to 150 people. This is an exciting time for the MICE industry, and all eyes are on the German capital. I speak with Marco about how we can host events in Berlin today and what new protocols we should expect. He also tells us about the 80 person live event they hosted a few days ago.

Crisis management requires planning, thoughtful communication, speed, and leadership. Everyone has been managing the COVID crisis over the last few months (cancellations, client refunds, health issues), but very few of us had plans in place. Steff provides actionable tips on how to best manage a current or future crisis in the MICE industry.

This is an introduction to Sabina. She's an event professional, venue guru, pilates instructor and health coach. We also discuss the importance of well-being in the events industry, particularly how to take care of your body and mind through movement.

She is based in Barcelona, and speaks perfect Spanish, Catalan, and English (with British accent).

Julie Boulanger has over five years of event experience as the Events and Operations Manager at Akommo. She has a strong background in NGO's and is a an expert on Corporate Social Responsibility. In this episode, we discuss Julie's background and talk about the current state of the global events industry.

We chat to Rich about life as an expat in Barcelona, his background growing up in the UK, his attitude towards good sales, and the company culture at Akommo. He also gives us some solid music recommendations and talks about his love for streetwear.

We speak about life as an event planner living in Barcelona during the Coronavirus pandemic.