Breakthrough Success

Virginia Salas Kastilio is a Snapchat expert who is helping the world's largest brands figure out how to use the platform to generate more engagement around their content. BBC, Nasdaq, Universal, and Yelp are some top clients on the long list. Today's guest has been featured in places like Forbes and Inc Magazine for her expertise in the rising social network. She also runs online classes you can sign up for to learn how to maximize Snapchat!

Quotes To Remember:

"Be transparent and as real as possible."

"First of all, you have to surrender to the fact that you won't be comfortable."

"We have to realize that Snapchat is a closed room."

"You have to play outside of the platform in order to bring people inside the platform."

"In order to go viral, you have to have opposing opinions."

"If you don't have the balls to go to union square and strip down to your underwear in order to represent your brand, then maybe you shouldn't be in business."

What You'll Learn:

• Things you should be posting on Snapchat
• How to be more comfortable with being vulnerable
• How to grow your Snapchat audience
• Get more engagement in your Snapchat audience
• How to benefit your business through Snapchat Geofilters

Key Links From The Show:

Virginia's Site

Virginia's Facebook

Virginia's LinkedIn

SnapChat

YouTube

Oracle

Canva

Der Spiegel

Recommended Books:

The Mastery of Love by Don Miguel Ruiz

The Surrender Experiment by Michael A. Singer

Big Magic: Creative Living Beyond Fear by Elizabeth Gilbert

Support Breakthrough Success On Patreon

Please consider supporting Breakthrough Success on Patreon. I publish five episodes per week which I carefully prepare for, and I choose to not run ads in my podcast to enhance the listener experience.

I offer my patrons various perks, and even a donation as small as $1/mo would make a big difference for growing and maintaining Breakthrough Success.

You can support Breakthrough Success by going here.

Virginia Salas Kastilio is a Snapchat expert who is helping the world's largest brands figure out how to use the platform to generate more engagement around their content. BBC, Nasdaq, Universal, and Yelp are some top clients on the long list. Today’s guest has been featured in places like Forbes and Inc Magazine for her expertise in the rising social network. She also runs online classes you can sign up for to learn how to maximize Snapchat!

Quotes To Remember:

“Be transparent and as real as possible.”

“First of all, you have to surrender to the fact that you won’t be comfortable.”

“We have to realize that Snapchat is a closed room.”

“You have to play outside of the platform in order to bring people inside the platform.”

“In order to go viral, you have to have opposing opinions.”

“If you don't have the balls to go to union square and strip down to your underwear in order to represent your brand, then maybe you shouldn't be in business.”

What You’ll Learn:

• Things you should be posting on Snapchat
• How to be more comfortable with being vulnerable
• How to grow your Snapchat audience
• Get more engagement in your Snapchat audience
• How to benefit your business through Snapchat Geofilters

Key Links From The Show:

Virginia’s Site

Virginia’s Facebook

Virginia’s LinkedIn

SnapChat

YouTube

Oracle

Canva

Der Spiegel

Recommended Books:

The Mastery of Love by Don Miguel Ruiz

The Surrender Experiment by Michael A. Singer

Big Magic: Creative Living Beyond Fear by Elizabeth Gilbert

Support Breakthrough Success On Patreon

Please consider supporting Breakthrough Success on Patreon. I publish five episodes per week which I carefully prepare for, and I choose to not run ads in my podcast to enhance the listener experience.

I offer my patrons various perks, and even a donation as small as $1/mo would make a big difference for growing and maintaining Breakthrough Success.

You can support Breakthrough Success by going here.

Rob Archangel is the owner and co-founder of Archangel Ink. His goal is to help authors and entrepreneurs everywhere easily reach their audience, share their message, and build their brand. Archangel Ink assists authors in various stages of the process such as cover design, editing, audiobook production, formatting, ghostwriting, and more.

Quotes To Remember:

"One of the important questions to ask when you are working on your book is 'why are you writing your book?'"

"Get in the habit of writing everyday."

"It is a lot easier to edit than it is to create."

"Writing your book is the first 90%. The next 90% is anything that happens afterwards."

"Make sure that you understand the basics of keyword and category selection."

What You'll Learn:

• Tips on finishing your first draft
• How to determine which task you should delegate during book writing process
• Publishing your first book
• Optimizing your book to drive sales

Key Links From The Show:

Rob's Site

FREE Self Publishing Report

Recommended Books:

How to Fail at Almost Everything and Still Win Big by Scott Adams

Internet Business Insights by Chris Naish

Nonviolent Communication by Marshall Rosenberg

Support Breakthrough Success On Patreon

Please consider supporting Breakthrough Success on Patreon. I publish five episodes per week which I carefully prepare for, and I choose to not run ads in my podcast to enhance the listener experience.

I offer my patrons various perks, and even a donation as small as $1/mo would make a big difference for growing and maintaining Breakthrough Success.

You can support Breakthrough Success by going here.

Rob Archangel is the owner and co-founder of Archangel Ink. His goal is to help authors and entrepreneurs everywhere easily reach their audience, share their message, and build their brand. Archangel Ink assists authors in various stages of the process such as cover design, editing, audiobook production, formatting, ghostwriting, and more.

Quotes To Remember:

“One of the important questions to ask when you are working on your book is ‘why are you writing your book?’”

“Get in the habit of writing everyday.”

“It is a lot easier to edit than it is to create.”

“Writing your book is the first 90%. The next 90% is anything that happens afterwards.”

“Make sure that you understand the basics of keyword and category selection.”

What You’ll Learn:

• Tips on finishing your first draft
• How to determine which task you should delegate during book writing process
• Publishing your first book
• Optimizing your book to drive sales

Key Links From The Show:

Rob’s Site

FREE Self Publishing Report

Recommended Books:

How to Fail at Almost Everything and Still Win Big by Scott Adams

Internet Business Insights by Chris Naish

Nonviolent Communication by Marshall Rosenberg

Support Breakthrough Success On Patreon

Please consider supporting Breakthrough Success on Patreon. I publish five episodes per week which I carefully prepare for, and I choose to not run ads in my podcast to enhance the listener experience.

I offer my patrons various perks, and even a donation as small as $1/mo would make a big difference for growing and maintaining Breakthrough Success.

You can support Breakthrough Success by going here.

Carl Gould is a business growth expert, mentor, and entrepreneur. He built three multi-million dollar businesses before turning 40, has mentored the launch of over 5000 businesses, and has trained and certified over 7000 business coaches in 35 countries. Carl has written 3 bestselling books on business strategy and growth.

Quotes To Remember:

"In the beginning, you just have to be very persistent and persuasive."

"You have to master the art of letting go and delegating to other people."

"Most entrepreneurs started a business either because of a dream or because of an argument."

"You have to become that person where it's not much about the product anymore, it's about the process."

What You'll Learn:

• Critical skills that business owners need to master
• Growth hacks for expanding businesses
• Actions and strategies you should be implementing to your team

Key Links From The Show:

Carl's Consulting Firm

Carl's Site

Recommended Books:

The Machine by Justin Roff-Marsh

The Sales Acceleration Formula by Mark Roberge

The Family Board Meeting by Jim Sheils

Support Breakthrough Success On Patreon

Please consider supporting Breakthrough Success on Patreon. I publish five episodes per week which I carefully prepare for, and I choose to not run ads in my podcast to enhance the listener experience.

I offer my patrons various perks, and even a donation as small as $1/mo would make a big difference for growing and maintaining Breakthrough Success.

You can support Breakthrough Success by going here.

Carl Gould is a business growth expert, mentor, and entrepreneur. He built three multi-million dollar businesses before turning 40, has mentored the launch of over 5000 businesses, and has trained and certified over 7000 business coaches in 35 countries. Carl has written 3 bestselling books on business strategy and growth.

Quotes To Remember:

“In the beginning, you just have to be very persistent and persuasive.”

“You have to master the art of letting go and delegating to other people.”

“Most entrepreneurs started a business either because of a dream or because of an argument.”

“You have to become that person where it's not much about the product anymore, it's about the process.”

What You’ll Learn:

• Critical skills that business owners need to master
• Growth hacks for expanding businesses
• Actions and strategies you should be implementing to your team

Key Links From The Show:

Carl’s Consulting Firm

Carl’s Site

Recommended Books:

The Machine by Justin Roff-Marsh

The Sales Acceleration Formula by Mark Roberge

The Family Board Meeting by Jim Sheils

Support Breakthrough Success On Patreon

Please consider supporting Breakthrough Success on Patreon. I publish five episodes per week which I carefully prepare for, and I choose to not run ads in my podcast to enhance the listener experience.

I offer my patrons various perks, and even a donation as small as $1/mo would make a big difference for growing and maintaining Breakthrough Success.

You can support Breakthrough Success by going here.

Hugh Culver speaks 45 times a year either on the main stage teaching his Think, Plan, Act model or for one of his three workshops. He's been selected to speak by companies like Telus, Royal Bank of Canada, Fortis, and many more. He is the Canadian bestselling author of the book Give Me a Break—The Art of Making Time Work For You.

Quotes To Remember:

"Every book is written from the author's perspective."

"A mistake that a lot of entrepreneurs make is they overestimate how much they can get done in a day."

"You need to have a place to park all of your ideas."

"Entrepreneurs need to understand that all time is not equal."

"What entrepreneurs need to understand is when is their peak times."

"You need to do the hardest work in your peak hours."

"Entrepreneurs need to build discipline. Discipline comes from willpower and willpower is built through habits."

"The fuel for discipline is habit."

"Every entrepreneur has to have a time where they can actually refresh."

What You'll Learn:

• Implementing life lessons from the book that you read
• Tips on becoming productive
• How to create systems to utilize time
• How to maintain focus during the critical hours of the day
• What daily habits you should be developing on the road to success

Key Links From The Show:

Hugh's Site

Free eBook: Hero Habits – How to be Awesome Every Day at Work and in Life

Get SOS

Business of Speaking School

Recommended Books:

Give Me a Break: The Art of Making Time Work for You by Hugh D. Culver

The ONE Thing by Gary W. Keller

Think and Grow Rich by Napoleon Hill

Bird by Bird by Anne Lamott

Support Breakthrough Success On Patreon

Please consider supporting Breakthrough Success on Patreon. I publish five episodes per week which I carefully prepare for, and I choose to not run ads in my podcast to enhance the listener experience.

I offer my patrons various perks, and even a donation as small as $1/mo would make a big difference for growing and maintaining Breakthrough Success.

You can support Breakthrough Success by going here.

Hugh Culver speaks 45 times a year either on the main stage teaching his Think, Plan, Act model or for one of his three workshops. He’s been selected to speak by companies like Telus, Royal Bank of Canada, Fortis, and many more. He is the Canadian bestselling author of the book Give Me a Break—The Art of Making Time Work For You.

Quotes To Remember:

“Every book is written from the author’s perspective.”

“A mistake that a lot of entrepreneurs make is they overestimate how much they can get done in a day.”

“You need to have a place to park all of your ideas.”

“Entrepreneurs need to understand that all time is not equal.”

“What entrepreneurs need to understand is when is their peak times.”

“You need to do the hardest work in your peak hours.”

“Entrepreneurs need to build discipline. Discipline comes from willpower and willpower is built through habits.”

“The fuel for discipline is habit.”

“Every entrepreneur has to have a time where they can actually refresh.”

What You’ll Learn:

• Implementing life lessons from the book that you read
• Tips on becoming productive
• How to create systems to utilize time
• How to maintain focus during the critical hours of the day
• What daily habits you should be developing on the road to success

Key Links From The Show:

Hugh’s Site

Free eBook: Hero Habits – How to be Awesome Every Day at Work and in Life

Get SOS

Business of Speaking School

Recommended Books:

Give Me a Break: The Art of Making Time Work for You by Hugh D. Culver

The ONE Thing by Gary W. Keller

Think and Grow Rich by Napoleon Hill

Bird by Bird by Anne Lamott

Support Breakthrough Success On Patreon

Please consider supporting Breakthrough Success on Patreon. I publish five episodes per week which I carefully prepare for, and I choose to not run ads in my podcast to enhance the listener experience.

I offer my patrons various perks, and even a donation as small as $1/mo would make a big difference for growing and maintaining Breakthrough Success.

You can support Breakthrough Success by going here.

Pia Silva is an entrepreneur, speaker, and author. As a weekly Forbes contributor who writes about branding for small businesses, she has spoken at a host of entrepreneurial organizations including the Million Dollar Women Summit and Goldman Sachs 10,000 Small Businesses.

Quotes To Remember:

"Put yourself into a category of ONE."

"I'm trying to avoid working with anyone who isn't gonna be a perfect client."

"Start saying 'no' to everyone outside your needs.""If you just own your process, that's the easiest way to say 'no' to everybody else."

"Every new client you work with has the potential to give you more experience in your area of expertise."

"Every client has the potential to either add or subtract from that big picture goal."

"As long you're very clear on the steps needed to get there, you can get any work-life balance you want."

What You'll Learn:

• How to delegate tasks to your employees
• How to charge a premium price
• Selling vs. Anti-Selling Mindsets
• How to say "no" to clients
• Balancing clients, growing your brand and others
• Achieving work-life balance

Key Links From The Show:

Pia's Site

Badass Your Brand BONUS!

Recommended Books:

Badass Your Brand by Pia Silva

The 7 Habits of Highly Effective People by Stephen Covey

Profit First by Mike Michalowicz

The Big Leap by Gay Hendricks

Support Breakthrough Success On Patreon

Please consider supporting Breakthrough Success on Patreon. I publish five episodes per week which I carefully prepare for, and I choose to not run ads in my podcast to enhance the listener experience.

I offer my patrons various perks, and even a donation as small as $1/mo would make a big difference for growing and maintaining Breakthrough Success.

You can support Breakthrough Success by going here.

Pia Silva is an entrepreneur, speaker, and author. As a weekly Forbes contributor who writes about branding for small businesses, she has spoken at a host of entrepreneurial organizations including the Million Dollar Women Summit and Goldman Sachs 10,000 Small Businesses.

Quotes To Remember:

“Put yourself into a category of ONE.”

“I’m trying to avoid working with anyone who isn't gonna be a perfect client.”

“Start saying ‘no’ to everyone outside your needs.”
“If you just own your process, that’s the easiest way to say ‘no’ to everybody else.”

“Every new client you work with has the potential to give you more experience in your area of expertise.”

“Every client has the potential to either add or subtract from that big picture goal.”

“As long you're very clear on the steps needed to get there, you can get any work-life balance you want.”

What You’ll Learn:

• How to delegate tasks to your employees
• How to charge a premium price
• Selling vs. Anti-Selling Mindsets
• How to say “no” to clients
• Balancing clients, growing your brand and others
• Achieving work-life balance

Key Links From The Show:

Pia’s Site

Badass Your Brand BONUS!

Recommended Books:

Badass Your Brand by Pia Silva

The 7 Habits of Highly Effective People by Stephen Covey

Profit First by Mike Michalowicz

The Big Leap by Gay Hendricks

Support Breakthrough Success On Patreon

Please consider supporting Breakthrough Success on Patreon. I publish five episodes per week which I carefully prepare for, and I choose to not run ads in my podcast to enhance the listener experience.

I offer my patrons various perks, and even a donation as small as $1/mo would make a big difference for growing and maintaining Breakthrough Success.

You can support Breakthrough Success by going here.