Have you ever wanted to do something, but been held back by the fear of what other people would say or think? Are you too afraid to step outside your comfort zone and take control of your own life? On this episode of It Girl Radio, my guest is Courtney Dow, a leader in doTERRA Essential Oils, and she talks about how she worked through these mindset issues.

Courtney worked in various industries — finance, digital marketing, events, to name a few — before leaving her career behind to become a stay-at-home mom to her daughter. She had been using doTERRA Essential Oils in her home and life, and finally decided to take the plunge and make it her business as well. Courtney shares how taking action helped to boost her confidence and made her step outside her comfort zone while still giving her the flexibility to be a stay-at-home mom.

Fear and self-doubt is a common and natural part of starting something new, but when we get rid of the negative stories we tell ourselves about what is possible, we expand our possibilities. Courtney and I discuss how she worked through her mindset issues of what people would think of her, and her motivations for stepping outside her comfort zone.

If old stories or insecurities around what other people think of you are holding you back from living your best life and starting whatever business that you desire, this episode is going to be just the push you need. Tune in to be inspired by Courtney's story, and to find out how taking action can change your life too!

Key Takeaways:

[:26] Jessica introduces her guest for this episode — Courtney Gow.

[2:36] How would Courtney describe her working relationship with Jessica?

[3:04] What does Courtney do, and what kind of business is she in?

[4:34] How long did it take for Courtney to decide to do the business side of doTERRA?

[5:57] How did Courtney work through her fears and self-doubt to start her business?

[7:58] Courtney shares her personal moments of realization in her doTERRA journey.

[12:10] How many hours does Courtney work on her doTERRA business per week?

[14:41] Jessica and Courtney discuss the flexibility and autonomy her business offers, especially to stay at home mothers.

[17:09] Courtney was worried about what people would think of her embarking on a network marketing business. How did she work through her mindset issues?

[21:41] What are Courtney's goals for her business?

[25:32] Visit Jessica's website to find out more about doTERRA and how you can be a part of their team.

[26:25] Courtney leaves us with some final words of wisdom.

Mentioned in this Episode:

It Girl Radio

Jessica Nazarali

Work with Courtney and Jessica (doTERRA)

On this episode of It Girl Radio, my guest is Erika Vieira, creator of the Beauty and the Vlog Podcast and community. Erika wasn't always a YouTube whiz, but her strength was definitely sales and marketing. She capitalized on this through her career in real estate, apparel, podcasting, and now as a business strategist for YouTubers and influencers.

Today, Erika is dedicated to helping content creators understand and refine their niche and purpose for being influencers. It's a harsh (YouTube) world out there, and it's hard to make viral videos, and attract a loyal following! That's why Erika works with influencers on personal branding, content improvement, and niche discovery.

Erika and I discuss some strategies for boosting the reach of your videos through YouTube SEO. What are the three key things to pay attention to? Erika has the answer! And if you're still feeling hesitant or vulnerable about jumping on the video bandwagon, never fear! Erika has just the advice to help you overcome that hurdle.

If you want to understand how to go viral on YouTube, and how to create content which is both search engine and consumer friendly, you are going to love this episode. Also, check out Erika's podcast — I'm sharing tips on her podcast about how influencers can monetize their following, so be sure to tune in!

Key Takeaways:

[:26] Jessica introduces her guest for this episode — Erika Vieira.

[2:20] How did Erika become a YouTuber? What inspired her to start her business?

[7:30] Erika first started connecting and interacting with her audience via her Facebook Group.

[10:14] Erika has been able to help her clients because she helps them with strategy and growing their business, rather than the actual YouTube experience.

[12:01] When did Erika start her mastermind program?

[13:26] What are some of the consistent challenges Erika's clients face?

[20:43] How does Erika help people who are uncomfortable with feeling so vulnerable about putting themselves out on YouTube?

[26:40] From an SEO perspective, what are some things that can be done to boost the outreach of a YouTube video?

[35:40] Erika shares her thoughts on podcasting vs. YouTube, and why she believes that video is the future.

[37:56] Get in touch with Erika via her website and social media! She also has a Niche Discovery Guide that you can download for free, so check that out!

Mentioned in this Episode:

It Girl Radio

Jessica Nazarali

Beauty and the Vlog

Beauty and the Vlog Podcast

Beauty and the Vlog Facebook Group

Beauty and the Vlog on Instagram

YouTube

Kandee Johnson on YouTube

iMovie

Final Cut Pro

Facebook Live

Beauty and the Vlog Podcast "Episode 72: Everything You Need to Know About YouTube Tags, Titles and Thumbnails"

Google AdWords

TubeBuddy

Niche Discovery Guide

On this episode of It Girl Radio, my guest is Nagina Abdullah, the founder of Masalabody.com and Spice Yourself Skinny. We've all struggled with weight issues and tried everything from starving ourselves, or working out for hours. Nagina tried a different approach - using spices and incorporating them into her diet - and it really worked!

Nagina's personal success enabled her to attract and grow a successful one-on-one health coaching practice, so she tried to transition into a group program with emails and webinars. To her surprise, not one person signed up! But despite her initial failure, with some tweaks, she was able to find the right positioning. Fast forward four months: Same program, but a different name and voilà, success!

Nagina and I discuss the difference between group programs and one-on-one coaching, and Nagina also shares her insights about what it takes to generate an annual 6-figure revenue business. Higher prices are not the only way to get higher revenue! Nagina has some great advice for entrepreneurs that will help boost your productivity and creativity as well.

This episode is perfect if you're a coach or desire to be a coach — Nagina's career and the lessons she's learned will surely be very useful to you. Nagina also has a special gift for you, so be sure to tune in!

Key Takeaways:

[:25] Jessica introduces her guest for this episode — Nagina Abdulla.

[2:21] What inspired Nagina to start health coaching?

[6:32] What are the secret spices in Nagina's recipes?

[11:16] Nagina has been running her business for about three years. What does her business look like today?

[15:37] How is Nagina's business structured in terms of launches?

[17:25] Nagini and Jessica discuss their insights about the kind of results people get in one-on-one vs. group settings.

[19:13] What is Nagina's price point? Nagina and Jessica discuss how pricing can affect revenue in a business — you don't necessarily need to have higher prices to have higher revenue.

[21:55] What are Nagina's favorite ways to build her list?

[26:57] What are Nagina's key tips for entrepreneurs to be successful in the health and wellness space?

[32:38] Nagina has a special gift for It Girl Radio listeners! Check out her website for the Sweet Spice Cheat Sheet!

Mentioned in this Episode:

It Girl Radio

Jessica Nazarali

Masalabody.com

Spice Yourself Skinny

High Performance Habits, by Brendon Burchard

Sweet Spice Cheat Sheet (It Girl Radio Exclusive)

On this episode of It Girl Radio, my guest is Mary Shores, the author of Conscious Communications: A Step-by-Step Guide to Harnessing the Power of Your Words to Change Your Mind, Your Choices and Your Life, published by Hayhouse. Mary has experienced several personal tragedies in her life but has chosen not to let these events define her, by being conscious of the words that she uses and the messages she projects.

Mary's story is a powerful and inspiring one. As entrepreneurs, we sometimes get caught up in drama or stress, but we also have the power to change the narratives of our stories, through the words we use. Mary shares some of her techniques to help you reframe your story, and her three-step process for tackling problems.

Mary and I discuss how important it is to choose your words carefully, as your words are the difference between strengthening a relationship or creating a disconnect. Eliminating certain words from your vocabulary can also help activate the right response in your clients.

If you're going through some difficult times, and need some guidance on how to move on, this powerful episode will surely inspire you. Tune in for Mary's advice on how you can harness the power of your words to rewrite your story!

Key Takeaways:

[:25] Jessica introduces her guest for this episode — Mary Shores.

[1:55] What made Mary decide to write her book, Conscious Communications?

[5:09] What was the turning point for Mary that made her realize that her words have an impact and that she needs to be mindful of what she's putting out in the world?

[7:18] Mary started her first business when she was 24. What made her decide to start her business?

[10:18] What are some of the words or phrases Mary uses to encourage people to feel good?

[11:57] How long has the book been in making? Mary shares her journey of what it took to bring the book to life, and her transformation in the process.

[15:30] Mary has experienced some personal tragedies. How can others who are similarly going through difficult times use Mary's principles to recover from that?

[19:08] Mary shares a three-step process for dealing with difficult situations.

[25:18] How has Mary's book impacted people's lives? Mary has some anecdotes and personal stories.

[27:47] How much of your story should you be sharing? How can you achieve a balance between being stuck in a story from the past, and helping others by sharing that story?

[30:15] What are some steps someone who has a lot of emotional charge toward a particular story in their past can take to release that? Mary has some tools for reframing your story.

[32:32] Mary has a Conscious Communications Guidebook, and a Facebook Group, Fearless Ambition, that you can be a part of!

Mentioned in this Episode:

It Girl Radio

Jessica Nazarali

Mary Shores

Mary Shores on Pinterest

Mary Shores on Twitter

Mary Shores on Instagram

Conscious Communications, by Mary Shores

Louise Hay

Words That Work Workbook

Conscious Communications Guidebook

Fearless Ambition Facebook Group

On this episode of It Girl Radio, I'm sharing a podcast episode where I was interviewed by Lindsey from the Traffic and Leads Podcast. It has been some time since I have shared about funnels, leads, and Evergreen marketing and this episode is the perfect introduction to what Evergreen marketing is all about.

I incorporated Evergreen marketing into my business because I found launching to be really exhausting and stressful. Now, I launch programs once or twice a year but have business coming in consistently. In this interview, I share what my funnels look like, how I structure my business, and the strategies that I'm using so that you can implement them in your own business!

It wasn't all perfect from the beginning, however, and I did make some mistakes while working through my initial launch. The key is not to get disheartened and give up — by making some tweaks, I was able to draw in more clients, increase my conversion rates, and up my revenue.

If you've ever wanted to know the numbers and figures of how much I spend on Facebook ads, the returns on these ads, and my conversion rates on webinars, this episode is for you. Tune in to find out more about all the nuts and bolts that go on behind the scenes of my business!

Key Takeaways:

[:23] This week's episode is a podcast episode where Jessica was being interviewed by Lindsey on the Traffic and Leads Podcast!

[2:01] Lindsey, host of the Traffic and Leads Podcast, introduces Jessica.

[5:22] What does Jessica do, and how does she make money?

[7:00] Jessica does launches once or twice a year. Does she regularly launch new programs, or do her existing programs open and close at certain times of the year? Jessica explains more.

[8:30] What made Jessica decide to make her programs mostly evergreen, with just differences in price points at launches?

[10:25] Jessica's first launch was a 6-figure launch. How did she achieve that level of success?

[12:32] Jessica had about 2000 people on her email list at the point of her first launch. How did she keep that list fairly warm up to that point?

[13:36] Jessica shares more about her blog. She now blogs once a week on her website, and has her own podcast, It Girl Radio!

[14:16] Jessica shares an example of a funnel that was working for her, that she tweaked so that it worked even better.

[18:15] What webinar software does Jessica use to run all of her Evergreen webinars?

[18:46] How long has Jessica been running the Evergreen funnel?

[19:45] How much does Jessica spend on Facebook marketing?

[20:19] Which funnels are Jessica's sales coming from?

[21:29] What are some mistakes that small business owners are making that prevent them from reaching the level of success that Jessica has?

[23:10] Jessica shares how you can get access to her webinar; don't forget to check out her website and social media as well!

[24:01] Lindsey summarizes her key takeaways from her interview with Jessica.

Mentioned in this Episode:

It Girl Radio

Jessica Nazarali

Business Mastery Certification

Traffic and Leads Podcast

Evergreen Model Webinars

Trafficandleads.com Membership Program

Coaching Certification Program

It Girl Mastermind with Jessica Nazarali

EverWebinar

Twilio

On this episode of It Girl Radio, my guest is Jaclyn Carlson, Global Product Manager at Mamamia Women's Network, Australia's largest independent women's website. She is also the Director of Blog Society, a vibrant community of bloggers and creative entrepreneurs. Jaclyn shares how she was inspired to start Blog Society after feeling disconnected from her community and noticing a similar trend in the women around her. Jaclyn also shares why she believes face-to-face interactions are the way to set yourself and your business apart.

Jaclyn's latest endeavor is expanding Blog Society to include doTERRA Essential Oils as part of its offering. It wasn't a decision that came easily for her, and Jaclyn and I discuss how we both faced our fears, concerns, and hesitations about embarking in network marketing. It is easy to make excuses and hide behind other commitments, but if you want to make a change in your life, you have to take that leap of faith.

DoTERRA and network marketing is a lot cooler and more fun than you would imagine, and it is definitely a business that can work for you. Regardless of if you're just starting out, or looking to add a revenue stream to your existing business, you need to believe in the product and stand firmly behind what you're doing.

If you're feeling scared to try something new, or if you're interested in how to merge doTERRA with your current brand, business or work experience, you will love this week's episode! Tune in for more!

Key Takeaways:

[:24] Jessica introduces her guest for this episode — Jaclyn Carlson.

[2:20] What is the Blog Society, and why did Jaclyn decide to start it?

[4:29] Jaclyn is expanding Blog Society into a new area and adding a new revenue stream to her business. Why did she feel called to do that?

[6:57] Jaclyn believes that the marketing world is headed into an era of more face-to-face connections and away from hiding behind screens. How did she arrive at that conclusion?

[8:29] What really makes business owners stand out from the rest is the personal touch that they offer their clients to go the extra mile, be it through group calls or live meetups. Jessica and Jaclyn discuss how this also helps to emphasize your brand.

[9:58] Jaclyn and Jessica were both hesitant about joining doTERRA. What were some of Jaclyn's concerns about joining a network marketing business?

[13:05] Jessica talks about how so many people get stuck in the analysis paralysis phase and don't ever take the leap of faith. Jaclyn shares how demystifying her concerns helped her to take that leap.

[15:05] When Jaclyn decided to expand and add doTERRA to her offerings, how did she make that announcement, and deal with the fears surrounding making that announcement?

[18:09] Jessica shares her own perspective of how she has dealt with her own fears to combat naysayers. The key is truly believing in the product, and standing firmly behind what you're doing.

[21:25] What kind of support do people get when they join doTERRA?

[23:39] One of the main reasons why Jessica joined doTERRA is because she felt her products at the time weren't catering to her entire community. DoTERRA fills the gap by catering to women who are looking to start their own business but don't yet have a product to sell. Jaclyn shares her similar experience.

[27:22] Many people who are hesitant about joining doTERRA use time as an excuse. Jaclyn talks about her experience of using time as an excuse when it was really fear that was holding her back.

[31:48] Jessica and Jaclyn are on the same team and are looking to grow their doTERRA team to a global one while making a difference to other women's physical and financial health.

[34:04] DoTERRA is breaking the traditional stigma of networking marketing. Jaclyn and Jessica discuss how it's possible to leverage your talents and skill sets, both online and offline, in network marketing.

[37:34] What are the steps to take if you are interested in joining doTERRA?

Mentioned in this Episode:

It Girl Radio

Jessica Nazarali

Blog Society

Jaclyn Carlson on LinkedIn

Work with Jessica and Jaclyn (doTERRA)

"IGR #58: Alice Nicholls — Creating Abundance with doTERRA

On this episode of It Girl Radio, my guest is my doula, Erika Elliott. I found my birth to be an incredibly empowering experience and I want to share with you about that experience. Having Erika around through the pregnancy really helped me to prepare for the type of birth that I wanted to experience and she supported me through the birthing process.

Erika and I discuss why how you birth can greatly impact your confidence, self-esteem, and impact you for better or for worse. It is so important that we prepare and have the right support around us, and a doula is really your ally in the birthing process who makes sure your wishes are respected and your voice is heard within the system. Choosing people you feel confident and comfortable with to be on your birthing team is also crucial.

We also talk about how mindset plays a huge part, not only in overcoming the challenges we face in birth, but also the challenges we face in business and life. Let go of control and realize that sometimes, you can't control the timeframe — you just have to let things happen when they will. Finally, Erika wraps up this episode with some insight on how she sustains her business purely based on referrals.

This episode is perfect for those of you who are pregnant and thinking about the type of birth you want to have, or if you're just curious about how a doula makes for a more empowering birth experience. Tune in to find out more about the magic a doula works behind the scenes.

Key Takeaways:

[:24] Jessica introduces her guest for this episode, her doula, Erika Elliott.

[4:25] What inspired Erika to become a doula? Erika shares her journey of becoming a doula.

[11:23] Why is it important for a woman to think about the type of birth that she wants to have and be prepared for it?

[14:53] Doulas play a big part in ensuring that the wishes of the birthing mother are respected and that she's fully supported throughout the process.

[16:09] Jessica shares her experience of being in pre-labor for three days, and how having Erika as an ally was very helpful.

[19:25] Jessica found that mindset played a huge part in keeping it together through the birthing process and this can be related to the challenges in business and life in general.

[23:17] What are some key pieces of advice or tips that Erika has for pregnant women who are preparing for birth?

[28:25] The birth process is important but don't forget to prepare for the postnatal period, as well. Erika talks about some of the changes that happen after the new arrival.

[32:59] Erika doesn't have a website as all her business is referral based. How can she sustain her business purely on referrals and without having to look for more clients?

Mentioned in this Episode:

It Girl Radio

Jessica Nazarali

MotherBirth — Erika Elliott (Doula)

Birthing Rites Australia

On this episode of It Girl Radio, my guest is Alice Nicholls, Founder of Natural and Empowered. Alice has experienced not one, but two career changes in her lifetime. From working at LinkedIn to being an entrepreneur, to being involved in network marketing with doTERRA Essential Oils - Alice has done it all. Alice shares why she believes network marketing is essentially similar to corporate sales, only better.

Alice only jumped ship to doTERRA last year in June, but she has already achieved the rank of Blue Diamond Leader, the 2nd highest rank within doTERRA. She and her team are aiming to reach the highest rank within the organization, Presidential Diamonds, by November 31st, 2017. Alice shares with us her secrets to achieving such great success in a short amount of time, and how she is contributing back to the organization to help others achieve similar successes.

My experiences with doTERRA had been limited to two occasions, but I recently came across it as a business opportunity and was amazed by it. It is a powerful opportunity for women who don't have a product to sell and are looking to add an additional residual income strain into their business. It is the perfect, risk-free way to create financial abundance in your life so that you are free to pursue your passions.

Are you looking to add an additional, residual income strain to your business, or are you simply interested in finding out how doTERRA Essential Oils can benefit you? Tune in to hear more about an essential oil company who has created a cult-like following and how you can be a part of it!

Key Takeaways:

[:20] Jessica introduces her guest for this episode — Alice Nicholls.

[1:10] Jessica talks about her experiences with doTERRA Essential Oils as a business opportunity. You can connect with Jessica and Alice to work with them in this capacity!

[3:00] What was it like for Alice to make the different switches in her career?

[7:35] Alice discusses the key differences between selling in a large corporation and her current experience with doTERRA.

[11:51] Alice and her team are currently aiming for the highest rank within the doTERRA business, despite not having been in the business for long. What has contributed to her success?

[18:25] The doTERRA business model is perfect for anyone and has a great amount of inbuilt support for people who need that structure. Alice explains how she is contributing to that to help other women achieve their successes.

[22:32] Jessica shares how she got started in the doTERRA business, and how it fills the need of catering to women for whom Jessica's current offerings aren't suitable.

[24:55] Alice reminds us about an important fact — this incredible financial abundance that's available is NOT abnormal. As human beings, we are destined for greatness!

[27:07] If you are interested in co-creating a beautiful business for yourself with Jessica and Alice, it is incredibly easy to get started, and there are no downsides!

[31:57] Alice shares a story about how she's spending $35,000 on a referral this week.

[34:47] Alice and Jessica invite you to gift yourself the opportunity to experience doTERRA oils by simply visiting the website.

[38:33] The doTERRA business isn't just a business — it's changing lives and supporting people's health and well-being, while also giving yourself that financial freedom to pursue your passions.

[39:49] Alice leaves us with some final inspirational words.

Mentioned in this Episode:

It Girl Radio

Jessica Nazarali

Work with Jessica and Alice (doTERRA)

By the time this episode airs, I will be 30! To celebrate the occasion, I wanted to do something different from the other episodes. Today, I'm going to be sharing 30 lessons I've learned from my 30 years on Earth. Tune in to find out what they are!

0

Key Takeaways:

[:22] Jessica turns 30! She has 30 lessons to share.

[:46] Book a one-on-one consultation with Jessica.

[1:19] Jessica shares 30 lessons she has learned in her 30 years on Earth.

Mentioned in this Episode:

It Girl Radio

Jessica Nazarali

Complimentary Offering Assessment

My good friend, Ursula, joins me again on this episode of It Girl Radio for a follow-up interview. The last time we spoke, I was in the later stages of my pregnancy, and now, Leo is seven weeks old! There have been some challenges that I have faced since Leo was born, and the biggest shock to me was how difficult breastfeeding was.

I've also had to balance my business with being a new mother, something which I've been able to accomplish through outsourcing and delegating. This whole process has forced me to be more laser-focused and productive when I have time to get work done. Having a team that I trust, and remaining flexible throughout, have also helped me keep my business going.

For those of you who are pregnant, or about to give birth, I have some advice to keep your business running smoothly through this transition period, so be sure to tune in!

Key Takeaways:

[1:06] What have been Jessica's biggest surprises since having baby Leo?

[2:53] Who did Jessica speak with to help her overcome the challenges she faced in breastfeeding? Jessica shares some of the strategies she used to help herself through this difficult time.

[4:58] How is Jessica managing her new baby and her business at the same time?

[6:28] Jessica has delegated some of her tasks to other people on her team to juggle motherhood and her business. What is her process for managing all the moving parts?

[9:54] What does Jessica's day look like?

[13:53] How has Jessica's productivity changed from the later stages of her pregnancy, when she was super productive, and now?

[17:10] What is Jessica's advice for women who are about to give birth, in terms of things to prepare or be aware of, before the baby comes?

[21:15] Book your complimentary offering assessment with Jessica and her team at offeringassessment.com.

Mentioned in this Episode:

It Girl Radio

Jessica Nazarali

Complimentary Offering Assessment

It Girl Radio "Episode #45: Behind-the-Scenes with Jessica Nazarali"

It Girl Radio "Episode #54: A Post-Birth Update with Jessica Nazarali"

Favro

Podio

Asana