Champions of Risk

Bret Herzog with Periscope Agency (Season 1 Episode 24)


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What’s worth it to you to risk it all? What’s worth it to walk out of a job you love in order to stand up for what is right? Today Bret Herzog, strategy director at Periscope, shares how he and four Black teammates, and eventually the whole company, walked out because the parent company, Quad, was telling the advertising agency it couldn’t use #BlackLivesMatter in its communication and was not being responsive to concerns on its reporting on diversity. Hear:

  • what led to the decision of deciding to walkout
  • what action finally got Quad to change
  • how the new CEO of Periscope is supporting and creating a new culture
  • the work that needs to continue 

It’s a fascinating story that reminds us all that the power of a few voices can make real change happen.  

Show notes: Periscope Declaration of Independence 

https://www.michaelwkithcart.com/podcast

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Champions of RiskBy Michael Kithcart

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