Behind the Roast

Brewing Content & Coffee: Authenticity, Algorithms, and Growth


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The conversation covers the evolution of content creation, the challenges of creating and promoting content on different platforms, the authenticity of content creation, and the exploration of specialty coffee and coffee-related content. The conversation covers a wide range of topics related to coffee, including brewing methods, equipment, roasting, content creation, and travel. Both speakers share their experiences, preferences, and plans for future content and coffee-related activities. They also discuss the challenges and strategies for content creation and engagement with sponsors.

Takeaways

  • Content creation has evolved over the years, with a focus on authenticity and engaging with the right audience.
  • Promoting content on different platforms presents challenges due to varying audience reactions and algorithm differences. Specialty coffee brewing methods
  • Content creation and engagement with sponsors
  • Coffee-related travel experiences

Chapters

  • 00:00 Evolving Content Creation
  • 06:03 Authenticity in Content Creation
  • 23:33 Exploring Specialty Coffee and Coffee Content
  • 39:08 Exploring Specialty Coffee Brewing Methods
  • 53:04 Coffee Preferences and Travel Experiences
  • 01:08:01 Engagement with Sponsors and Future Content Plans

Follow Jerry:

IG:https://www.instagram.com/derryx?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw==

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Follow Joseph:

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Youtube:https://youtube.com/@thedailybrewreviewer?si=1OOdC-bpQilCg5-z

Podcast:

IG:https://www.instagram.com/behindtheroastpodcast/

Website:https://behindtheroastpodcast.riverside.com/

Email: [email protected]

If you're interested in being featured on an upcoming podcast episode—or looking to advertise your business to a targeted coffee-focused audience—reach out via email. I’m actively collaborating with creators, roasters, and brands that want meaningful exposure and real conversation.

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Behind the RoastBy Joseph Padin