In this episode of GrowthTales, host Mike Pinkus sits down with Jennifer Commins, the passionate founder of Pluck Tea. Jennifer shares how she turned a frustrating tea experience at a restaurant into a thriving business, starting with just $5,000 and a credit card. From blending teas at her kitchen table to landing restaurant partnerships, launching a DTC store, and weathering the storm of COVID-19, Jennifer takes us through the ups and downs of growing a Canadian tea brand.

She also dives into the importance of Canadian ingredients, the challenges of getting on grocery shelves, and how her team is building a unique and sustainable product right here in Toronto. If you're an entrepreneur or just someone who loves a good origin story, you'll love this heartfelt and insightful episode.