At 40, a finance guy walking away from the London Stock Exchange so he could learn to cook pasta.
Sounds wild? It’s only the beginning.
Meet Chris Rensell — former financier turned co-founder of Pasta Evangelists. He built a pasta brand from a kitchen in East London, scaled it into a £30-plus million business, hit Harrods, Ocado and 50+ delivery kitchens, and then got acquired by Barilla.
In this episode you’ll hear:
- Why quitting your “safe” job at 40 might be the smartest move you make
- How to turn a hobby into a startup empire
- The insane pivot during Covid that made the brand explode
- How the Barilla acquisition went down behind the scenes
- Real talk on burnout, scaling, and building with real people
If you’re building something, thinking of starting something, or just love a wild founder story — you’re in the right place.
Show Notes:
(00:00) Quitting finance & taking the leap
(09:45) The birth of Pasta Evangelists
(16:10) First kitchen in East London
(30:40) Covid pivot & delivery boom
(36:00) 50+ kitchens and national scaling
(52:00) Barilla acquisition story
(1:16:00) Dragons’ Den chaos & PR wins
(1:20:10) Advice for every founder out there
About Chris:
Chris Rensell is the co-founder of Pasta Evangelists, built the brand from scratch after leaving finance, and turned pasta into a national startup success story.
Pasta Evangelists:
Website: https://pastaevangelists.com/
LinkedIn: https://www.linkedin.com/company/pastaevangelists/
Connect with us:
Instagram: https://www.instagram.com/simac.konkader/
LinkedIn: https://linkedin.com/in/simac-konkader