Considering today’s digitally-saturated environment, it’s easy to get lost in the noise. That’s why direct mail stands out as a powerful tool to reconnect with customers who have drifted away. While emails can be overlooked or filtered into spam, a tangible piece of mail captures attention and conveys a sense of personal touch. Let’s dive into advanced strategies for using direct mail to re-engage lapsed customers.

Read more: https://burlingtonpress.com/2025/05/26/bring-back-lost-customers-the-power-of-targeted-direct-mail/