Healthy discussions and strong connections between founders and their target customers are key to the success of emerging brands. Using the vast reach of online technology is significant in this mission, and this is where 1Q focuses its offers as a consumer engagement platform. Exploring this company even deeper, Elliot Begoun talks with Mike Murphy, Senior Vice President - Client Engagement, and Doug Danowski, Chief Revenue Officer. They explain how allowing founders answer questions from their potential clients can help boost their authority, build a network, and save resources on market research. They also tackle the most important areas startup businesses must concentrate on in order to thrive, from the constant desire to innovate to embracing the difficult yet rewarding daily grind.

Love the show? Subscribe, rate, review, and share! tigbrands.com/tig-talks/