How Do You Say That?!

Bruce Duncan: The one with the Pop-Pops in the Booth!


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In ep 109 of “How Do You Say That?!” sponsored by britishvoiceover.co.uk, Bruce Duncan joins Sam and Mark to talk about alternative ways to create a power 30 second commercial, bringing out the pride in a script without going over the top and what to be wary of when your kid decides they want to be in front of the mic!

Our VO question this week is all about keeping voiceover in the family!

Get involved! Have you got a Wildcard suggestion that we should try or an idea for the show? Send it to us via Mark or Sam's social media or email it directly to [email protected]

Script 1

Well, it just so happens that digital City have been doing all of this and more in 2024.

The City served as a testbed for uncrewed aerial technology, thanks to a unique drone trial – an example of how innovators are using our sandbox environment in exciting ways.

We made real progress with our LifeCycle data trust pilot project – a groundbreaking initiative that draws on the City’s world-leading trust structure and applies it to data stewardship - an area that offers huge commercial potential for the city. Not only introducing innovation but by mapping route data, we can help make cycling across the city safer and more rider-friendly.

Script 2

Direction: Classy, 30s, relaxed, smart, measured

Harrington Smith has the perfect excuse to ‘take a look’ at the stunning new BMW X5 50e xDrive

It’s a ‘Personal Contract Hire Offer’, hmm

24-month agreement with an initial rental of £3,882 … hmm!?

Monthly rental of £999 … nice!

Plus the hybrid model is the perfect balance of petrol and electric …

… thought that might do it

The new BMW X5 50e xDrive

Search Harrington Smith.co.uk

Ts & Cs apply. Harrington Smith is a credit broker

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**Listen to all of our podcasts here - you can also watch on YouTube, or say to your smart speaker "Play How Do You Say That?!"

About our guest:

Bruce Duncan has been behind the mic since 2009 and has voiced thousands of Commercials, Corporate narrations, Explainers, and E-learning, Museum Audio Guides, Animations, Video Games, In-store and Telephone systems. You'll hear him greet you on the phone at Aviva (and a stack of other Insurance Companies), he'll advise you about special offers in B&Q, and try to sell you BMWs on the radio. In fact, the only place you're unlikely to hear him is narrating an Audiobook (if you exclude 'Penny the Penguin' sleep story on the Calm app).

Bruce grew up in Surrey, and lives with his wife Rachel, two daughters (both Child VOs) and a newly adopted Saluki Sighthound. They enjoy holidays in their motorhome and given the chance, Bruce would spend his life mountain biking and snowboarding.

Bruce's Website

Bruce's Facebook page

@BruceDuncanVO on X

@bruceduncanvo on Instagram


Resources: Click here for the Wildcard Generator and don't forget to think of an action your character can be doing!


Mark's demos & contact details: https://linktr.ee/britishvoiceovermark

Sam's demos & contact details: https://linktr.ee/samanthaboffin

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How Do You Say That?!By Mark Ryes and Samantha Boffin

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