Build a Big Podcast - The Marketing Podcast for Podcasters

By Big Podcast

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What's Build a Big Podcast - The Marketing Podcast for Podcasters about?

Build a Big Podcast is the marketing podcast for podcasters! How to grow your podcast audience, better connect with listeners, and spread your message through podcasting with podcast marketing tips from media marketing expert David Hooper.

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LAST EPISODE

30 Ways "Influencers" Cheat...

02.01.2023

This is the audio companion to Issue 113 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter ...

Build a Big Podcast - The Marketing Podcast for Podcasters episodes:

02.01.2023 30 Ways "Influencers" Cheat (Big Podcast Insider Issue 113) This is the audio companion to Issue 113 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter ...
01.30.2023 Crazy Money and a Big Voice (Big Podcast Insider Issue 112) This is the audio companion to Issue 112 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter ...
01.21.2023 Steal This Podcast Idea! (Big Podcast Insider Issue 111) This is the audio companion to Issue 111 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter ...
01.13.2023 AI and Podcasting – What to Know (Big Podcast Insider Issue 110) This is the audio companion to Issue 110 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter ...
01.08.2023 Lessons Learned from 500 Podcast Episodes I just hit 500 episodes on this podcast. This is 501, so I'm looking back on the last five years and what I've learned from the previous episodes that will help you to have more success with your podcast. Topics ...
01.02.2023 How to Get Better Podcast Interviews (Big Podcast Insider Issue 109) This is the audio companion to Issue 109 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter ...
12.31.2022 How to Maximize Podcast Advertising Revenue (Part 4 - The Manifesto) Jay Clouse has been absolutely killing it with his podcast, Creative Elements. The podcast recently joined HubSpot's podcast network and I brought Jay on to talk about the behind-the-scenes aspects of how this happened. You can listen to that conversation ...
12.29.2022 Profitable Podcasting w/ Jay Clouse (Part 3 - Podcast Ad Revenue) Jay Clouse helps people become professional creators and is the host of Creative Elements. The podcast recently joined HubSpot's podcast network and I brought Jay on to talk about the behind-the-scenes aspects of how this happened. If you're interested in ...
12.27.2022 How to Get Yourself Booked as a Podcast Guest (Big Podcast Insider Issue 108) This is the audio companion to Issue 108 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter ...
12.25.2022 What Would Jesus Podcast? It's Christmas Day ... and also "The Holiday Season." Should you release new podcast episodes during this time? Take time off? There are two ways of looking at a holiday schedule for your podcast. Your listeners are busy with "holiday" ...
12.24.2022 Podcast Network and Syndication Pitches (Part 2 - Pilot Episodes) Jay Clouse helps people become professional creators and is the host of Creative Elements. The podcast recently joined HubSpot's podcast network and I brought Jay on to talk about the behind-the-scenes aspects of how this happened. You can listen to ...
12.22.2022 Podcast Networks w/ Jay Clouse (Part 1 - The Foundation) Jay Clouse helps people become professional creators and is the host of Creative Elements. The podcast recently joined HubSpot's podcast network and I brought Jay on to talk about the behind-the-scenes aspects of how this happened. If you're interested in ...
12.19.2022 $10,000 Podcasting Grants (Big Podcast Insider Issue 107) This is the audio companion to Issue 107 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter ...
12.13.2022 Your Podcast Marketing Foundation (Big Podcast Insider Issue 106) This is the audio companion to Issue 106 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter ...
12.10.2022 How I Almost Messed Up My First Podcast Sponsorship (and Never Started Podcasting) You need money to make a podcast happen. On this episode, I talk about the first sponsor I had for a radio show I started in 2005. And how that almost didn't happen ... Why? Because I wasn't good at ...
12.07.2022 "I'm on the verge of unsubscribing ..." Feedback on your podcast (or any work) can be difficult. I get that – it's easy to get attached to what you do. So what happens when you get feedback on your podcast? For many podcasters, the first thing they ...
12.05.2022 How Can I Get Guests to Share My Podcast? (Big Podcast Insider Issue 105) This is the audio companion to Issue 105 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter ...
11.30.2022 Why People Hate Your Podcast Back with another episode that answers the question, "What turns you off from a podcast?" This is important info and, fortunately, there are easy fixes for everything I mention. Want to make sure you don't miss future episodes in this ...
11.22.2022 The "Secret" Episode (Big Podcast Insider Issue 103) This is the audio companion to Issue 103 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter ...
11.18.2022 Booking Podcast Guests via Publicists – A Behind-The-Scenes Look Fact: If you have a somewhat popular podcast, you will be approached by publicists trying to book guests on it. Also a fact ... It's easy to get on a "publicist sucker list" and have pay-for-bookings publicists dump low-level guests ...
11.12.2022 Podcast Guest Checklist (Big Podcast Insider Issue 102) This is the audio companion to Issue 102 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter ...
11.08.2022 Make Poor-Quality Audio Sound Good (Big Podcast Insider Issue 101) This is the audio companion to Issue 101 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter ...
11.04.2022 This is Issue 100! So What?! (Big Podcast Insider Issue 100) This is the audio companion to Issue 100 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter ...
10.26.2022 How Podcast Promos Are Made – A Behind-The-Scenes Look Fact: You will get more listeners for your podcast by doing promos for every episode. In this episode, I give you a simple "template" to record great promos as well as share behind-the-scenes footage of what recording these promos looks ...
10.23.2022 Podcast Emergency!! What Now? (Big Podcast Insider Issue 99) This is the audio companion to Issue 99 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter ...
10.21.2022 Podcast Branding Strategies w/ Mark Des Cotes Mark Des Cotes is a graphic designer and founder of Podcast Branding. What makes some podcast cover art stand out while other podcast cover art is ignored? That's the topic of this episode. I talk with Mark about: Using photos ...
10.15.2022 Your Podcast on NPR (Big Podcast Insider Issue 98) This is the audio companion to Issue 98 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter ...
10.14.2022 Reality Show Opportunities for Your Podcast (Big Podcast Insider Issue 97) This is the audio companion to Issue 97 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter ...
10.08.2022 How to Boost Audience and Guest Rapport I've been spending a lot of time on podcast turnoffs and how to fix them over the last few episodes. This episode is a continuation of that series that shows you how to take a common "turnoff" and make a ...
10.06.2022 Why People Skip Your Podcast Back with another episode that answers the question, "What turns you off from a podcast?" This is important info and, fortunately, there are easy fixes for everything I mention. Want to make sure you don't miss future episodes in this ...
10.04.2022 If Krusty the Clown had a podcast ... (Big Podcast Insider Issue 96) This is the audio companion to Issue 96 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter ...
09.29.2022 Podcast Bro Culture (and Other Listener Turnoffs) Getting people to listen to your podcast is hard enough, but keeping them as listeners is arguably harder. Podchaser asked their followers, "What turns you off from a podcast?" In this episode, I talk about some of the replies and ...
09.28.2022 The Podcast Practice Room (Big Podcast Insider Issue 95) This is the audio companion to Issue 95 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter ...
09.21.2022 Podcast Mentorship and Better Interviews w/ Joe Ferraro What makes some podcast interviews stand out? Why do you want to keep listening to some hosts, even when their guests aren't that great? How can you bring the best out of your guests? These are the kinds of questions ...
09.19.2022 What Rush Limbaugh Knew About Growing a Podcast Audience (Big Podcast Insider Issue 94) This is the audio companion to Issue 94 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter ...
09.14.2022 When is a Podcast Ready to Launch? (Big Podcast Insider Issue 93) This is the audio companion to Issue 93 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter ...
09.06.2022 Why Do People Listen to a Podcast? (Big Podcast Insider Issue 92) This is the audio companion to Issue 92 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter ...
08.31.2022 Podcast Movement vs. Ben Shapiro Ben Shapiro walks into a podcasting convention ... Topics: White Guys in Mississippi Racist Music Gun Shows Old School Rednecks David Duke Bikers Right Wing Media in Nashville How to turn $10,000 into $1,000,000 worth of publicity "Classic Good Manners" ...
08.30.2022 The "Get Paid" Episode (Big Podcast Insider Issue 91) This is the audio companion to Issue 91 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter ...
08.29.2022 Getting Your Podcast Unstuck (Big Podcast Insider Issue 90) This is the audio companion to Issue 90 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter ...
08.21.2022 10,000 Subscribers in 30 Days (Big Podcast Insider Issue 89) This is the audio companion to Issue 89 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter ...
08.10.2022 Male Podcasters vs. Female Podcasters (Big Podcast Insider Issue 88) This is the audio companion to Issue 88 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter ...
08.07.2022 How I Got My First 2000 Subscribers (Big Podcast Insider Issue 87) This is the audio companion to Issue 87 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter ...
08.05.2022 How to Get Other Podcasters to Spread Your Message The previous episode of Build a Big Podcast was a "Side Car" Episode built around content from Doc G from Earn and Invest and Dave Jackson from School of Podcasting. Then things got interesting ... Dave Jackson took my "Side ...
07.31.2022 How to Turn Down Podcast Guest Pitches w/ Doc G and Dave Jackson It's not uncommon for even moderely successful podcasts to to get 20-30 guest pitches per week. These pitches are often listeners who have a related story they'd like to tell. But are these potential guests and stories a good match ...
07.29.2022 My Guest Died – Now What? If you do enough interviews, somebody whom you've interviewed is going to die. Sometimes this will happen before you release the episode. Then what? And what do you do if somebody dies after an episode has been released? In this ...
07.26.2022 Podcast Social Media Plan (Big Podcast Insider Issue 86) This is the audio companion to Issue 86 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter ...
07.21.2022 3 Steps for a Big Podcast Launch (or Relaunch) How do you get people to pay attention to your podcast? This is one of the most frequently-asked questions I get. I wrote about this in my book, Big Podcast – Grow Your Podcast Audience, Build Listener Loyalty, and Get ...
07.18.2022 What Does 1000 Listeners Look Like? (Big Podcast Insider Issue 85) This is the audio companion to Issue 85 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter ...
07.13.2022 Podcast = Six-Figure Book Deal w/ Joe Saul-Sehy This is a followup episode with Joe Saul-Sehy about how he used his podcast, Stacking Benjamins, to get a six-figure book deal. Listen to Part 1 here and Part 2 here. I talk with Joe about: Which is first? Book ...

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