When it comes to trends, do you follow them or do you buck them? And yes, I said 'buck' with a b, no explicit language for this podcast thank you very much. 

This is a subject we'll talk about it in more detail over on The Video and Livestreaming Show later in the week. 

Hi, I'm John Lacey and this is Build A Presentation Muscle. 

It can be fun to jump onto the cultural zeitgeist, but whether it's a good idea or not often depends on what the goal of content actually is. 

For more information about today's show, head over to JohnLacey.com. 

You no doubt hear a lot about the importance of "consistency" when it comes content creation. And broadly speaking I think this is true. 

But there's a good chance you're much more intimately familiar with your own content than anyone in your audience. Building habits can be useful but too much repetition can lead to boredom. 

Hi, I'm John Lacey, and this is Build A Presentation Muscle.

For more information about today's show —including a Behind The Scenes video about how this podcast is produced— head over to JohnLacey.com 

Hi, I'm John Lacey and this is Build A Presentation Muscle. 

Part of the reason this podcast exists is that I see so many people silo themselves away in one format or one destination. I want you to share your expertise with whoever is ready to hear it. I want you to be able to express yourself well. And I want you to understand that your message and your voice transcend any one medium or format.

For more information about today's show, head over to JohnLacey.com. 

Do you signpost your content? Does your content leave clues?

Can people find it? Can they search for it?

Hi, I’m John Lacey and this is Build A Presentation Muscle.

Signpost Your Content with Text

About Alternative Text

Missed Opportunities 

For more information about today’s show, head over to JohnLacey.com

It's been a wild couple of weeks in the world of social media, and it's probably too soon to understand what it all means, but I want to pull at a few threads.

Hi, I'm John Lacey, and this is Build A Presentation Muscle.

The beginning of the end? 

Do you have bandwidth for Threads? 

How does a product or service stand out anyway? 

For more information about today's show, head over to JohnLacey.com 

You're not for everyone. And that's okay.

Hi, I'm John Lacey and this is Build A Presentation Muscle.

For more information about today's show head over to JohnLacey.com 

So much of this show is about capturing your voice in a figurative sense. It’s about exploring who you are and what you need to express and refining your message.

But I thought it might be useful to talk about capturing your voice in a literal sense through the wonder of microphones.

There’s a lot of ways we could tackle this subject, but for today’s show, let’s focus on two things:

• Dynamic microphones versus condenser microphones, and
• Connection types: XLR and USB

For more information about today's show, head over to JohnLacey.com. 

Last week was a weird week for me. I had taken time off from my day job to record podcast interviews. I was really hoping to get at least three recorded, maybe four. For various reasons only one happened and if you've subscribed to this podcast you may have already heard it. 

I kind of want to unpack that experience in this episode because I feel like I learnt a few things about myself during that process.

Hi, I'm John Lacey and this is Build A Presentation Muscle. 

For more information about today's show, head over to JohnLacey.com 

This week, I talk to Michelle J. Raymond about overcoming camera fear, finding community and collaboration opportunities.

• Working with a global audience
• Dressed for success
• Overcoming camera fear with LinkedIn Live
• Is AI the answer? That probably depends on the question…
• Mindset and Branding
• The Power of Collaboration
• Your Audio and Video setup
• LinkedIn as a destination and opportunity
• LinkedIn profiles, company pages and groups

For more information about today's show, head over to JohnLacey.com 

I don’t know about you, but I listen to an obscene number of podcasts.

And I don’t listen to comedians or works of fiction, I listen to podcasts about the things I’m interested in doing — content creation, YouTube, audio, video and the like.

And the unintended consequence is that I am often bombarded with unsolicited advice every single day.

I thought it might be worthwhile to explore how I negotiate all of this and some things that might help you along the way too.

For more information about today’s episode head over to JohnLacey.com