In this raw and insightful episode, Yannick Reid — one of Jamaica’s top creative directors and visual storytellers — gets honest about burnout, boundaries, pricing your work, and what it actually takes to build a sustainable creative career.

Best known as Protoje’s creative director and a frequent collaborator with Jamaica’s most iconic brands and artists, Yannick brings a deep, thoughtful lens to the business of creativity.

Whether you're a content creator, agency owner, or someone trying to build a meaningful brand, this conversation hits deep. Yannick breaks down how he changed his rates, why therapy saved his business, and what most creatives get wrong about value.

The conversation that every creative — and client — needs to hear.

SPONSORED BY:iPrint Group — Print. Design. Elevate.🔗 https://iprintgroupjamaica.com/📍 22C Old Hope Road, Kingston 5

ROK Hotel Kingston — Where Culture Meets Comfort🔗 https://www.hilton.com/en/hotels/kinocup-rok-hotel-kingston/ 📍 2-4 Ocean Boulevard, Kingston

WORK WITH KOINED DIGITAL:🔗 https://portal.dubsado.com/public/form/view/6814c824533bdc003a419d26

FOLLOW:

Yannick | https://www.instagram.com/thetherapistsol/

Omari | https://www.instagram.com/omarijharris/

Koined Insights | https://www.instagram.com/koinedinsightspod/