Offside Marketing offer sports marketing services for teams looking to increase their awareness, marketing infrastructure and ticket sales. 

Jason worked with Cleveland Soccer Club of the NPSL to assist with early marketing efforts and to help build team awareness for their first season.

Offside Marketing was also the presenting sponsor for the 2021 Lower League eCup.  

Jason offers expertise in numerous sports marketing services including sports marketing consulting, management & promotion development, and in this interview talks about about the creation of unique and efficient sports marketing programs for clubs interested in speaking to their audiences through sporting events. 

Lewes FC have led the way in community ownership for over a decade now. In this episode we hear about the trials and the tribulations of such an operation. How do you engage an ambivalent community? How do you prioritize between winning on the pitch, and succeeding off it? Stuart doesn't have all the answers, but it was great to hear things aren't any easier over there!

This week we are joined by Zac Hines, commissioner of the First Flight Football League. The First Flight League is a full season men's adult development league in North Carolina. Founded in 2020, the league gives a competitive home for numerous  clubs, players, and coaches looking to continue developing their skills  with a desire to continue playing after youth, high school, college or professional soccer. 

We talk league admin, because why wouldn't you? And then run down our hopes and dreams for US soccer.

In this chat with Evan, we cover the growth from Sunday League to full-time NISA, creating a youth program to create opportunities to play not just for the sake of a pipeline, and how hard you have to work to get a club established in your community.

Soccer in Minnesota, and the importance of getting your roots in your community.

From tiny acorns come big dreams. Rooted in the heart of their community, LK St Clair come in to 2021 with lofty aspirations. Social media and fan engagement is huge topic of conversation, as is positioning yourself within the community.

Hayward, a town of little more than 2000 inhabitants, has big ideas for their soccer club. Here, we talk growth, plans, rebranding and community engagement. It was a great session, and their development should serve as inspiration to all of us.

In this episode, we are joined by one of the leading lights of US non-league soccer, Chris Kessell.

As a listener to this podcast, Chris should really need no introduction to you. A staunch advocate for pro/rel, a massive voice in his regional organizations, and a passionate youth coach to boot, there are many strings to Chris' bow.

We had hoped to do justice to this renaissance man, but sadly time got the better of us, this time round. 

Anyway, we obviously spoke pro/rel for a bit. But don't let that put you off. There are also some male grooming tips and a book recommendation in here too. Something for everyone, as they say.