UC Today's David Dungay hosts Fabrizio Salanitri, CEO at HORISEN.

In this session, they discuss the advantages and disadvantages of building software by pointing out all the benefits of buying it.

• What are the biggest challenges to in-house software development? 
• Comparing in-house development to buying off-the-shelf products
• Making your software as secure as possible
• Discussing the HORISEN solution

“Finally, it is much cheaper to buy the software,” concludes Fabrizio. Watch the entire video to find out why!

If you're looking for more information on this topic visit HORISEN.

About HORISEN: HORISEN is an award-winning software company for retail and wholesale messaging technology, offering a wide variety of business messaging solutions. Their Telecom and Marketing software suites are all in-house made. Innovative messaging products add value throughout the entire messaging value chain – manageable from a single spot. With more than two decades of experience, marketing expertise and passion for software development, they revolutionise messaging technology by developing at the edge of technological possibilities.