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When it comes to social media, it's tempting to think you need to be active on every platform. But trying to be everywhere is not only exhausting; it can also make you ineffective. In this episode, I look at how to select the right social media platforms for your business, whether you're an experienced social... READ MORE
The post [112] How to decide which social media platforms to focus on appeared first on Janet Murray.
Mapping out potential media opportunities a year ahead will help you maximise your chances of getting coverage in newspapers, magazines, radio and TV. In this episode, I share my best tips and strategies for creating a media calendar and ensuring you have PR success in 2017. Here's what you'll learn in this episode: Why a... READ MORE
The post [111] How to get yourself PR ready for 2017 appeared first on Janet Murray.
If you'd like some festive media coverage for your business you'll love this podcast episode. In it, I share five tips for Christmas-themed ideas you can pitch to journalists - and also use for your social media content. Here's what you'll learn in this episode: How using trending media stories can help you generate festive... READ MORE
The post [110] Five Christmassy PR ideas appeared first on Janet Murray.
James Schramko went from a sales job at Mercedes-Benz to a coaching business helping online entrepreneurs create profitable businesses that fit with their lifestyle. In this episode, he shares his ideas and tips on how to connect with your customers, so that you can sell your products and services before you have even created them.... READ MORE
The post [109] How to sell without being pushy with James Schramko appeared first on Janet Murray.
When I interviewed Instagram expert Sara Tasker, I had only just started using the platform to promote my business. In just a few weeks, using Sara's advice, I have really upped my Instagram game. In this episode, I'll share what I have done to double my Instagram following. Here's what you'll learn in this episode:... READ MORE
The post [108] How to get more engagement on Instagram appeared first on Janet Murray.
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