Here is a quick run down of what we're talking about on today's show, 5 reasons I'm moving to a virtual law firm.

If you want the details, you'll have to listen to the show. Here are the five reasons, one-by-one.

1. I suck at hiring.

2. I want a bigger talent pool.

3. It is WAY cheaper.

4. It maximizes efficiency.

5. No vacations/sick days.

Christopher Small knows how to start and build successful law firms. He is the owner of CMS Law Firm, a Bellevue estate planning firm, and Building a Law Firm, a site dedicated to teaching lawyers how to start a successful law firm.

Every time I get Mitch Jackson on the show I walk away learning something new about social media law firm marketing.

And, in particular, marketing a law firm using live, streaming video. Whether Periscope, Facebook Live, or any of the other platforms out there, Mitch is on top of it and using it to make connections, and, importantly, secure new business.

Don't wait, just go listen...

Links

Jackson & Wilson Law Firm

Streaming Lawyer

Mitch's Mastermind Group

Mitch on Twitter

Get a free chapter of Mitch's new book

Christopher Small knows how to start and build successful law firms. He is the owner of CMS Law Firm, a Bellevue estate planning firm, and Building a Law Firm, a site dedicated to teaching lawyers how to start a successful law firm.

Starting a law firm or marketing a law firm and confused how law firm SEO fits into the picture?

Wondering if you should do it all?

Wondering if you should believe all of those law firm marketers calling you and pitching you their law firm SEO services?

Then this episode is for you. Here are ten things you need to know about law firm SEO...

Show Notes

1. Law Firm SEO is not dead

2. But it's nothing like it used to be

3. It's a marathon not a sprint

4. Hiring a cheap SEO company is a recipe for disaster

5. Consistency + Time = Law Firm SEO Success

6. It's all about the long tail

7. Yoast is a must have

8. Keyword stuffing won't help

9. Getting outside links will help

10. It will get you a lot of business - eventually

Links

Rich Dad Poor Dad by Robert Kiyosaki

River Pools and Spas

Yoast SEO

Christopher Small knows how to start and build successful law firms. He is the owner of CMS Law Firm, a Seattle estate planning firm, and Building a Law Firm, a site dedicated to teaching lawyers how to start a successful law firm.

On today's show an old guest returns to say hello.

Nicole Abboud has been on my show at least once before, and maybe even twice. I keep inviting her back because I love being able to talk about having the guts to leave the practice of law when you discover it is not for you.

This is exactly what Nicole did, sort of.

She's still involved in the law, she just doesn't actually practice it any more.

She teaches it.

She helps lawyers brand their law firms.

She helps lawyers market their law firms, particularly with video.

And she's got a podcast called the Gen Why Podcast that aims to showcase successful young lawyers and successful youngsters that have left the law to do something else.

As with all of the shows, this is a must listen. Enjoy!

Show Notes

3:03Why she quit the law

8:40The story of leaving the firm

8:40The story of leaving the firm

12:04What is the Gen Why Podcast?

14:04What are you up to now?

16:01How she got a teaching job

23:21How she made the Blawg 100 list

29:28Disruption in the legal profession

30:28Law firm marketing and branding with video

Links

Gen Why Lawyer Podcast

Free Video Course

Law Office of Aiden Kramer YouTube Channel

Law Gerry Oginski YouTube Channel

Nicole on Twitter

Christopher Small is the owner of CMS Law Firm, a Seattle estate planning firm, and Building a Law Firm, a site dedicated to teaching lawyers how to start a successful law firm.

Today's show was inspired by a podcast I listen to called the MFCEO Project (warning - VERY explicit). The host of the show is Andy Frisela, and he owns a supplement company (among other things).

The point of his show is pretty simple - become the CEO of your life. He talks about topics that can help you do that.

Because we are at the beginning of this year and the beginning of this podcast I thought I'd take a minute to talk about how to crush your day and build your successful law firm.

If you want the show notes and links, just click here to get to the the building a law firm episode page and check them out!

Christopher Small is the owner of CMS Law Firm, a Bellevue estate planning firm, and Building a Law Firm, a site dedicated to teaching lawyers how to start a law firm.

What a great show on making the most of your day. Check the notes and the links below for all the good stuff...

Enjoy!

Show Notes

1:28

Random thoughts on crushing your day

5:18

How I Crush the Day: My Power 5

12:20

Keys to Success

14:58

The only goal to shoot for

17:23

Closing thoughts to a crushed day

Links

MFCEO Project Podcast

Extreme Ownership by Jocko Willink and Leif Babin

The Slight Edge by Jeff Olson

Christopher Small is the owner of CMS Law Firm, a Seattle estate planning firm, and Building a Law Firm, a site dedicated to teaching lawyers how to start a successful law firm.

I am so happy and excited to have John Skiba as my first guest on the Building a Law Firm Podcast.

I've known John for several years and had him on my previous shows. What I love about John is his willingness to lay it all out there, to talk about what's worked and what hasn't, and to take a very meta approach to the practice of law.

If you are looking for a how to start a law firm guide or want real life stories about using google adwords to market a law firm, you have come to the right place.

Enjoy!

Links

JD Blogger

Skiba Law

JD Blogger Pro

Facebook for Lawyers FREE Training

Christopher Small is the owner of CMS Law Firm, a Seattle estate planning firm, and Building a Law Firm, a site dedicated to teaching lawyers how to start a successful law firm.

This is the first episode of the Building a Law Firm Podcast, but it's not just a throwaway episode. There is a little actionable content mixed in with an overview of who I am and what you can expect from the show.

And, to entice you to actually come here to the site and check everything out, we're going to give you a thorough overview of each episode.

We're going to start you with a quote from the show, although today we are just going to include one of my favorite quotes of all time:

“We are what we repeatedly do. Excellence, then, is not an act, but a habit.”-Aristotle

Show notes and links are below!

Cheers,

Christopher Small

Show Notes

1:28

My legal career

5:18

My law firm startup stories

15:20

The point of the Building a Law Firm Podcast

17:58

The format of the show

Links

Building a Law Firm Facebook Page

Free Facebook Training Registration

We're with an episode of free coaching Friday, where I answer your questions live on Facebook.

The main topic of conversation today was law firm goals and whether or not the right way to set law firm goals was to be realistic or to go big.

I used to be a fan of realistic but aggressive law firm goals. I thought it was important to push yourself, but to also set something within reason, something you could actually achieve.

Lately I've kind of changed my tune with this, and it's because of a book I recently read called The 10x Rule by Grant Cardone.

If you want to hear all about it, plus your other questions answered, go listen in.

Christopher Small is the founder of CMS Law Firm LLC a Seattle estate planning law firm. He loves talking about the lessons he's learned starting a law firm to help you do the same.

Today's podcast is a response to a question that was asked in my private Facebook group Law Firm Confidential.

Here's the question in it's entirety:

So, I understand everything is not about money. I understand your move away from criminal, traffic and even dui defense. But it is my understanding that personal injury is probably the easiest practice area to generate wealth, especially with effective marketing. You are an effective marketer, so I'm intrigued by your move away from a personal injury practice. I'm on episode 235 or so in LFC and still don't have that insight yet on going away from PI.

To get the answer, listen to the podcast!

And, if you are interested in checking out the Law Firm Confidential Podcast, CLICK HERE.

Cheers,

Christopher Small

P.S. Tired of hope marketing for your law firm? Wish there was a place you could go and get real answers from real law firm owners and get specific step-by-step how-to instructions to get clients? Check out Law Firm Confidential.

This is the first of what I hope to be MANY free law firm coaching Friday's, where I hop on Facebook Live and answer all of your law firm questions (and anything else you want to ask).

First things first, mark your calendar for Fridays at 10:30 a.m. Pacific time - that's when this bad boy is going down (most of the time).

Second, if you don't have time to go live but still want to ask a question, hit me up at chris at theartoflawyering.com and put "question" in the subject line. I'll read your question and answer it right there.

Third, there is no third! Listen to the show - it's a good one!

Fourth, okay, there is something. These are the topics covered:

Estate Planning Law Firm Advantages

Marketing an Estate Planning Law firm;

Subscription Legal Services;

Alexis Neely Estate Planning Programs; and

Much Much More!

Cheers,

Christopher Small

P.S. Tired of hope marketing for your law firm? Wish there was a place you could go and get real answers from real law firm owners and get specific step-by-step how-to instructions to get clients? Check out Law Firm Confidential.

Free Law Firm Coaching Friday Transcript