Today's guest is a lawyer, an entrepreneur, and a podcaster. He started his first law firm, The Hart Law Firm, a family law firm, in 2010, and recently started a new law firm, Hawthorn Law, focused on Trademark and IP Law.

Today is your lucky day because he’s got a big interest in using internet resources to build his client base just like I do - we’re going to get into the nuts and bolts of that.

We talk a lot in this show about law firm funnels. To give you a little bit of background, law firm funnels are simply the work flow that you intend to take a person from potential client to client, and beyond.

For example, my law firm funnels work like this, generally:

Pre-frame bridge;

Qualify interested potential client;

Qualify as a purchasing client;

Identify hyper-active buyers; and

Age and ascend the relationship.

Can you see how having a specific framework like this can make a huge difference in the people find and interact with your law firm?

Show Resources

DotCom Secrets: The Underground Playbook for Growing Your Company Online

Law Firm Confidential

ClickFunnels Free Trial

The Miracle Morning: The Not-So-Obvious Secret Guaranteed to Transform Your Life (Before 8AM)

Sleep Cycle

Headspace

The Five Minute Journal: A Happier You in 5 Minutes a Day

Gary Vaynerchuk

Remit Sethi

Derek Halpern

The Slight Edge: Turning Simple Disciplines into Massive Success and Happiness

The Compound Effect

Hawthorn Law

Legal Marketing Made Easy

Cheers,

Christopher Small

P.S. - curious about what I do on a daily basis to create and build my successful law firm? Now you can find out first hand (and steal some of my secrets). It's called the Law Firm Confidential Podcast, and you can get access to the first 5 episodes for free by clicking right here.

I was reading an article the other day on the technology trends for 2016 that someone was prophesizing and I thought it would be a great idea to do something like for law firms.

I believe that the legal industry is on the cusp of really big changes. I think it's going to start being handled by people that have a lot more business savvy and those people are going to use 21st century technology to crush it.

And there's a lot more I think is going to happen in 2016 for law firms.

To get the scoop, you've got to listen to the show.

5 Law Firm Trends for 2016

Okay, I'll give you a little teaser.

As usual, though, there is no context with this list, so to get the full scoop you're going to want to listen to the show.

Virtual everything;

Facebook advertising;

Subscription services;

Reality check with our place in the world;

Move from associates to paralegals.

Enjoy!

Cheers,

Christopher Small

P.S. - curious about what I do on a daily basis to create and build my successful law firm? Now you can find out first hand (and steal some of my secrets). It's called the Law Firm Confidential Podcast, and you can get access to the first 5 episodes for free by clicking right here.

If you know anything about me you know I'm crazy about sales funnels. Sales funnels are those things that help people find you and work through your law firm to purchase your services.

If you are a law firm owner or are in charge of law firm marketing for your firm, then sales funnels are a must have item.

Over the past three months or so I've been using a new system to create my online funnels called ClickFunnels.

I've used it to streamline my internet law firm marketing efforts and increase conversions of potential clients to new clients.

Today I want to talk to you about five reasons I love ClickFunnels for my law firm marketing. The five reasons are listed below. As always if you want the details you need to listen to the podcast.

And there is one important note here - at the end of the podcast I throw in a crazy awesome giveaway. Make sure you listen until the end!

Five Reasons I Love ClickFunnels for My Law Firm Marketing

All in one solution;

Customer service;

Ease of use;

Owner is using it;

Ability to share with others;

This is a service that can get you clients fast. Go check it out by clicking here.

Cheers,

Christopher Small

P.S. - curious about what I do on a daily basis to create and build my successful law firms? Now you can find out first hand (and steal some of my secrets). It's called the Law Firm Confidential Podcast, and you can get access to the first 5 episodes for free by clicking right here.

Hello 2016!

No blog post or podcast starting off 2016 would be complete without some kind of list outlining what I'm doing to crush the year right?

So here it is, 10 things I'm focusing on in 2016 for a successful law firm.

This is the list. If you want the "why" you've got to listen to the podcast!

Getting one project done at a time;

Following up;

Process process process;

Batching;

Greatness tracking;

Weekly meetings;

Exercise;

Facebook (ads and interaction);

Following through;

Webinars;

Resources

Clickfunnels

#RichLifeLawyer Show

The Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies

Cheers,

Christopher Small

P.S. - curious about what I do on a daily basis to create and build my successful law firms? Now you can find out first hand (and steal some of my secrets). It's called the Law Firm Confidential Podcast, and you can get access to the first 5 episodes for free by clicking right here.

Today is a special treat for you. I’ve got not one, but two guests joining me, and I believe it is the first time this has ever happened. We're going to talk about becoming your best lawyer self.

Our first guest is a high performance coach who helps companies and their leaders who want to raise their effectiveness so that they can enjoy more income, productivity, and morale. He is also the business partner of our second guest in Rusty Lion Academy, a coaching and mentorship firm for entrepreneurial men who want to navigate their life as one confluent stream.

Our second guest is no slouch himself, having his own entrepreneurial success and inspiring others to pursue their biggest, craziest aspirations.

It is with great pleasure that I introduce Robert Mallon and Bill Watkins.

Here are just a couple of the topics we hit:

3 benefits of a coaching group;

Why you might want to be in a male/female only group;

Upper limit problems;

The law of the lid; and

The biggest roadblock to your success

Resources

rustylionacademy.com

rustylionacademy.com/aol

The 21 Irrefutable Laws of Leadership: Follow Them and People Will Follow You (10th Anniversary Edition)

The Big Leap: Conquer Your Hidden Fear and Take Life to the Next Level

The Miracle Morning: The Not-So-Obvious Secret Guaranteed to Transform Your Life (Before 8AM)

trello

Book rec: Essentialism: The Disciplined Pursuit of Less

Book rec: The ONE Thing: The Surprisingly Simple Truth Behind Extraordinary Results

Rusty Lion Podcast

Cheers,

Christopher Small

P.S. - curious about what I do on a daily basis to create and build my successful law firms? Now you can find out first hand (and steal some of my secrets). It's called the Law Firm Confidential Podcast, and you can get access to the first 5 episodes for free by clicking right here.

Because this is the last of my monologue podcasts for 2015 I thought I'd do something that everyone else is doing, but with a twist, and give you my favorite things of 2015.

I'm no Oprah, but I can guarantee you there is value in the things on this list for you.

And, I've got a couple of bonus favorite things for people who subscribe to my newsletter (and why wouldn't you? What have you got to lose?).

To get on the newsletter CLICK HERE.

I Hope This Was Your Best Year Ever

Before I get to the list I want to sincerely say I hope this was your best year ever, and I hope I was at least a small part of that.

Starting a law firm is tough, and the grind can really wear on you. I want this to be your safe haven, a place where you can come and be among your own. I hope you've felt that over this year and are looking forward to a killer 2016!

My Favorite Things

1. Apple iPhone 6

2. Kaizen® Lavalier Lapel Clip-on Microphone for Apple iPhone

3. LimoStudio LMS103 Lighting Kit

4. Asana

5. Slack

6. Camtasia

7. Clickfunnels

8. Jing

9. The Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies

10. Nespresso Citiz C111 Espresso Maker with Aeroccino Plus Milk Frother, Chrome

Bonus #1 - CLICK HERE for access.

Bonus #2 - CLICK HERE for access.

Today's guest is a fellow Seattleite and also a fellow personal injury lawyer. Practicing since 1995 and owning his firm since 1998, today's guest has a wealth of knowledge and experience.

This was a great show because we talked about so many things that can go wrong when starting a personal injury law firm, AND, we talked about how to deal with them.

Here are just a couple of the topics we touched upon:

Cash flow management;

How to survive the time when you open to get your first check;

The power of a good assistant;

The importance of processes and procedures; and

How hard you actually have to work to succeed.

There are a ton of great nuggets in here and I can't wait for you to dive in and listen to starting a personal injury law firm with Matt Dubin!

Resources

Maximizing Your Injury Claim: Simple Steps To Protect Your Family After An Accident

dubinlawoffice.com

findlaw.com

PILMMA

Book Rec: The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It

Law Firm Confidential Podcast

Phone - 206.720.1501

Question of the Post

What did you ask for for Christmas this year?

Can't wait to hear from you.

Cheers,

Christopher Small

P.S. - curious about what I do on a daily basis to create and build my successful law firms? Now you can find out first hand (and steal some of my secrets). It's called the Law Firm Confidential Podcast, and you can get access to the first 5 episodes for free by clicking right here.

On the last couple of podcasts where it was just me I talked about my goals and ambitions for 2016 (you can check out part 1 here and part 2 here).

I thought today would be a good day to talk about how you can make 2016 your best year ever.

What Makes a Year the "Best"?

In my mind every year should be your best year.

You should be growing.

You should be moving forward.

You should be winning.

If you aren't, and you aren't sure why, I've got 5 ways you can make 2016 your best year ever:

Stop taking shitty cases;

Change your story;

Stop doing what you are doing;

Get to work;

Write down where you want to go.

Want to know what those five things mean when applied to your life? You're going to have to watch the show.

Question of the Post

What are your goals and what is standing in the way of you achieving them?

Can't wait to hear from you.

Cheers,

Christopher Small

P.S. - curious about what I do on a daily basis to create and build my successful law firms? Now you can find out first hand (and steal some of my secrets). It's called the Law Firm Confidential Podcast, and you can get access to the first 5 episodes for free by clicking right here.

I'm really excited to bring you this episode. This is one of those shows where you are going to be able to learn a lot, get some specific, actionable advice, and hear the real payoff that using platforms like Periscope with your law firm can give you.

How to Use Periscope for Law Firms

Today's guest is no stranger to my podcasts, though he is a newbie to the art of lawyering. He appeared on episode 69 of the law firm marketing mastery podcast, the first iteration of the art of lawyering podcast.

He is the co-owner of Jackson and Wilson, a pre-emininet california personal injury law firm. He was the 2009 Orange County Trial Lawyer of the Year and received the 2013 California Lawyer Attorneys of the year award for litigation. But, that’s not all there is to today’s guest.

He is also the creator of Trial Lawyer Communication Tips for Everyone, a website and blog dedicated to helping people communicate better.

Before you listen to our conversation buy valium 10mg roche take out a pen and paper because you are going to want to write this information down. Using periscope for law firms is something you should consider, and Mitch is going to show you exactly how to do that.

Resources

Meerkat

Blab

Periscope

Spreecast

11 Ways to Repurpose Your Periscopes and Blabs on Social Media

11 Steps to a Successful Periscope

Apple TV

katch.me/mitchjackson

Newsjacking: How to Inject your Ideas into a Breaking News Story and Generate Tons of Media Coverage

Snapchat

Book Rec: The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly

twitter.com/mitchjackson

Cheers,

Christopher Small

P.S. - curious about what I do on a daily basis to create and build my successful law firms? Now you can find out first hand (and steal some of my secrets). It's called the Law Firm Confidential Podcast, and you can get access to the first 5 episodes for free by clicking right here.

Part two of the law firm goal setting process is probably the most important. Yes, we know where we'd like to be at the end of 2016 - that's important.

But today we're going to talk about creating a plan to make sure we actually get where we want to go.

Oh yeah, if you haven't listened to part 1 of the law firm goal setting process you probably should - click here to check it out.

Law Firm Goal Setting for a Killer 2016

The stuff we talk about in this episode includes (but is not limited to - lawyer joke):

Working in "90 day years";

Figuring out what to do in the first valium online us no prescription quarter of 2016;

Figuring out what to do in the first month of 2016;

Figuring out what to do each week of 2016;

Oh yeah, and I break down, in detail, my 2016 law firm goals.

This is an episode you don't want to miss.

Cheers,

Christopher Small

P.S. - curious about what I do on a daily basis to create and build my successful law firms? Now you can find out first hand (and steal some of my secrets). It's called the Law Firm Confidential Podcast, and you can get access to the first 5 episodes for free by clicking right here.