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Building a multi-brand joint venture design system for BetMGM, with ToniAnn Drenckhahn — #06
📲 Text the show your thoughts!
ToniAnn joins the show to share her experience building a multi-brand design system for BetMGM and Entain's joint venture. This episode is our first project deep dive and it's full of legacy codebases, lessons learned, and big wins. ToniAnn talks to us about dealing with ambiguity, owning your decisions, and keeping leadership on board as you ship a system that changes the way your business works—and your partners businesses, too.
💖 On Theme is a brand new podcast, so if you like what you're hearing, please hit subscribe and sign up at designsystemsontheme.com!
Links & References
- ToniAnn Drenckhahn on LinkedIn
- BetMGM
🎨🎟️ Into Design Systems is May 25-28
Get your ticket at intodesignsystems.com/ontheme
Into Design Systems is back with their annual virtual conference, May 28-30, 2025. Get your ticket now for three days of practical, hands on sessions showing the what, why, and how of design systems. This year, the conference is focused on developer handoff, accessibility, multi brand theming, and governance. You'll get hands on knowledge you can put to use at work immediately, files and resources to take away, and hear from very well known industry speakers.
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By Elyse Holladay📲 Text the show your thoughts!
ToniAnn joins the show to share her experience building a multi-brand design system for BetMGM and Entain's joint venture. This episode is our first project deep dive and it's full of legacy codebases, lessons learned, and big wins. ToniAnn talks to us about dealing with ambiguity, owning your decisions, and keeping leadership on board as you ship a system that changes the way your business works—and your partners businesses, too.
💖 On Theme is a brand new podcast, so if you like what you're hearing, please hit subscribe and sign up at designsystemsontheme.com!
Links & References
- ToniAnn Drenckhahn on LinkedIn
- BetMGM
🎨🎟️ Into Design Systems is May 25-28
Get your ticket at intodesignsystems.com/ontheme
Into Design Systems is back with their annual virtual conference, May 28-30, 2025. Get your ticket now for three days of practical, hands on sessions showing the what, why, and how of design systems. This year, the conference is focused on developer handoff, accessibility, multi brand theming, and governance. You'll get hands on knowledge you can put to use at work immediately, files and resources to take away, and hear from very well known industry speakers.