Stories from the River

Building a Prosperous Sales Career from the Ground Floor with April Todd


Listen Later

In this episode of Stories from the River, host Charlie Malouf welcomes April Todd, Home Furnishings Expert & Sales Manager, about her journey in the home furnishings industry and her role as a sales manager and home furnishings expert, and her path to being a Million Dolllar Memory Maker repeatedly year after year (after being in the industry for over 12 years).

April has had an extensive career with Ashley, which started when she was 19, and although initially intended as a temporary job, has turned into a lifelong journey. Despite taking a break from Ashley to focus more on being a mother for her young son with a stint at Haverty's, she returned to the company with renewed vigor in 2017, leading her to regularly achieve million-dollar sales. Her persistence and motivation, alongside her role as a leader who emphasizes team success and empowerment, are also important themes throughout April's career. She also opened up about her previous challenges, such as working as a single mother and pursuing further education, and how her EMT training once played a crucial role in assisting a colleague.

April discusses the importance of compassion in customer interactions, as even leaders can find it challenging to handle people who may react differently. She shares her transition from a sales manager leading the sleep business to a sales manager overseeing the finance business, a move that showcases her passion for challenges and deal-making. April and Charlie also reminisce about the history and development of the original Anderson store, now relocated to a new, brighter, and more prominent location, which faced initial doubts but resulted in joy and satisfaction upon its completion. April especially appreciates the new store's real mattress gallery and outlet, which have been warmly received by the customers.

The conversation with April is just getting started! Make sure to come back on Thursday for part two.

This episode on YouTube: https://youtu.be/ch4bgUgsUfc

Visit https://www.storiesfromtheriver.com for more episodes.

This show is brought to you by Broad River Retail. Visit https://BroadRiverRetail.com

Follow us on LinkedIn: https://www.linkedin.com/company/broad-river-retail

...more
View all episodesView all episodes
Download on the App Store

Stories from the RiverBy Broad River Retail

  • 5
  • 5
  • 5
  • 5
  • 5

5

18 ratings