Success in the trucking industry isn’t just about moving freight — it’s about moving people. Tom Herlache, Owner and President of Herlache Truck Lines, shares how personal relationships and strategic communication have fueled his company’s growth and success in a competitive market.

Key Takeaways:

(02:35) Early challenges and lessons learned.

(04:49) Launching Herlache Truck Lines.

(08:17 Establishing strong customer relationships.

(11:27) Competing with mega carriers.

(13:25) Firing a customer: A tough decision.

(18:37) The best parts of running Herlache Truck Lines.

(21:57) Building a strong team of drivers.

(23:56) Leveraging technology and service partners

(30:03) Key metrics for success.

(36:14) Staying informed and looking ahead.

(39:52) Conclusion and future goals.

Resources Mentioned:

Tom Herlache -

https://www.linkedin.com/in/tom-herlache-07a08a2b/

Herlache Truck Lines -

https://www.linkedin.com/company/herlache-truck-lines-llc/

Coyote Logistics -

https://www.coyote.com/

Pedigree Technologies -

https://www.pedigreetechnologies.com/

SkyBitz - h

ttps://www.skybitz.com/

Truckbase -

https://www.truckbase.com/

Thanks for listening to Trucking Tomorrow. If you enjoyed this episode, please leave a 5-star review, and be sure to subscribe so you never miss any insightful conversations.

#TruckDispatcherPodcast #TruckDispatch #TruckingIndustry