Seize the Billion Dollar B2B eCommerce Opportunity

Building an eCommerce Foundation with Keysight Technologies

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Featuring Carl Daw, Program Manager at Keysight Technologies and John Bruno, former VP of Product Management, Elastic Path, this session will cover the following four key points and more!

  • The importance of establishing a future-proof foundation – including enabling emerging touchpoints
  • Putting the customer at the center
  • Following a thorough process: eCommerce platform requirements and selection, and key mistakes to avoid
  • The importance of organizational alignment
    • ...more
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    Seize the Billion Dollar B2B eCommerce OpportunityBy Elastic Path