This is exactly the type of episode I dreamed of when I launched The Real Coach Show.

Totally raw, full of numbers and details, and DEEP on the often unseen mental game of being a coach when life throws your haymakers.

Dylan Roos shares about navigating life with a super famous dad, selling a high-ticket program when he was terrified to charge that much, revamping the program and increasing the price to over $14,000, the entire breakdown of his business, and his unfiltered thoughts on what it's like to run a coaching business (including when your life is crumbling).

Insane value in this one. All coaches can benefit.

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In this episode:

0:00 Intro

1:43 Coaching teens?!

5:07 Challenges of having a famous dad

11:44 Showing up when your personal life is rocked

15:47 How Dylan's selling to young men

24:29 Systematizing Leads and Sales

33:33 Organic

39:40 Dylan's Program

41:33 Hiring and Working on Your Own Stuff

58:17 How Dylan's rebuilding to $300K

Resources:

Dylan Roos on IG: https://www.instagram.com/dylan.roos

Dylan's Program: https://www.dylanrooscoaching.com/

Community for Parents: https://www.skool.com/sons-rise-community-5960/about

Community for Teens: https://www.skool.com/the-brotherhood-7732/about