Built On Purpose

Building Apex and a Motorsport Community with Jason Plotke


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πŸš€ From canceled leases to a world-class racetrack.

In this episode of the Built On Purpose Podcast, Jason Plotke shares how he turned a canceled track lease and a few phone calls into one of the top motorsport destinations in the country.

πŸ’‘ What You’ll Learn:

βœ… What it takes to build a business around your passion
βœ… How Apex became one of the most member-centric racetracks in the country
βœ… Why Radical racing cars created radical growth
βœ… The importance of building a brand through experience and community

πŸ”₯ Memorable Quotes:

✨ β€œWe thought we were just building a track. What we really built was a community.” – Jason Plotke
✨ β€œThe cars get you to Apex. The people are what make you stay.” – Jason Plotke
✨ β€œExperience comes right after you need it. We figured it out by living it.” – Jason Plotke

πŸ”— Connect with Jason Plotke:

πŸ“± LinkedIn: https://www.linkedin.com/in/jasonplotke
πŸ“Έ Instagram: https://www.instagram.com/apexmotorclubaz
🌐 Website: https://apexmotorclub.com

πŸ“£ Connect with Max Hansen & Y Scouts:

πŸ“± Max Hansen on LinkedIn: https://www.linkedin.com/in/maxhansen
🌐 Y Scouts Website: https://yscouts.com

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Built On PurposeBy Max Hansen

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