The Inspired Stories Podcast

Building Purpose-Driven Ventures: Amber Brandner's Journey from ICU Nurse to Studio Principal


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🎙️ From ICU Nurse to Venture Studio Pioneer: Amber Brandner's Journey of Purpose-Driven Innovation


In this deeply personal episode, Amber Brandner, Principal at A-Frame Venture Studio, shares her remarkable transformation from working in cardiac ICU units at age 19 to building purpose-driven businesses that prioritize people, planet, and profit. Through vulnerable stories about car accidents that became wake-up calls, traveling solo through South America, and losing herself in work, Amber reveals how she's channeling her diverse experiences into A-Frame Venture Studio - where they build companies focused on health and wellbeing through triple bottom line principles. From acquiring and transforming Mirth Water into a hydrating beverage that promotes emotional literacy, to her upcoming book "The Naked Truth of the Creative Life," Amber demonstrates how embracing vulnerability and authentic collaboration can drive revolutionary change in business.


Key Insights You'll Learn:

  • Career transformation from ICU nursing to venture studio leadership

  • The power of wake-up calls: how a car accident redirected her entire life path

  • Building triple bottom line businesses (people, planet, profit) vs single bottom line

  • A-Frame Venture Studio's unique model: internal builds, founders-in-residence, and services

  • Mirth Water's mission to improve emotional wellbeing and healthy hydration

  • The importance of feeling "all the little feels" for mental health

  • Overcoming imposter syndrome and identity crises in entrepreneurship

  • Direct-to-consumer strategy before retail: building demand first

  • The value of community and long-term relationships during struggles

  • Humanity-centered design approach to creating value for all stakeholders


🌟 Amber's Journey Highlights:

  • Principal at A-Frame Venture Studio focused on health and wellbeing ventures

  • Co-owner of Mirth Water, launching August 2025

  • Former ICU nurse working with cardiac patients and code blue teams

  • TEDx production experience and storytelling expertise

  • Advisory board member at UC Santa Cruz Center for Applied Ethics

  • Alumni entrepreneur in residence at UCSD Office of Innovation

  • Director of documentary short "Between Narratives"

  • Experience with organizations like World Economic Forum and Singularity University


👉 Don't miss this inspiring conversation about embracing vulnerability, building purpose-driven businesses, and the courage to completely reinvent yourself multiple times.


🔗 Connect with Amber Brandner:

  • LinkedIn: Amber Brandner

  • Website: amberbrandner.com

  • A-Frame Venture Studio: aframeventurestudio.com

  • Email: [email protected]

  • Mirth Water: drinkmirth.com (pre-orders available)


📄 Transcript Available: From ICU Nurse to Venture Studio Pioneer: Amber Brandner's Journey of Purpose-Driven Innovation

📺 Watch on YouTube: Inspired Stories Podcast by AddBack Benefits Agency 🌐 Our Website: The Inspired Stories Podcast

📄 Special Thanks to Anthony Codispoti & AddBack Benefits Agency: AddBack Benefits Agency - Providing innovative employee benefits solutions that improve employee well-being while optimizing your bottom line Website: addbackbenefits.com

#VentureStudio #PurposeDrivenBusiness #TripleBottomLine #HealthAndWellbeing #EmotionalWellbeing #SustainableBusiness #Entrepreneurship #MentalHealth #StartupLife #InspiredStoriesPodcast

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The Inspired Stories PodcastBy Anthony Codispoti