In This Episode

What if your team wasn’t just checking boxes—but thinking strategically, taking initiative, and driving real growth?

In this engaging interview, Adi Klevit sits down with Lori Bartle to explore how marketers—and professionals of all kinds—can unlock their leadership potential through systems of accountability and clarity. Drawing on 30 years in the advertising world, Lori explains why traditional agency models often default to reactive, service-focused mindsets—and how she helps teams shift into proactive, strategic roles through her Accountable Leadership System.

Lori also introduces her book, The Agency Within Us, which champions the concept of human agency—the power to act with ownership and foresight. She outlines the key principles of proactivity and accountability and explains how these traits create not only better employees but true leaders at every level of an organization.

Later, Lori shares details about her new mobile microlearning app, Funnels, which delivers 5-minute training sessions to build business fluency and strategic acumen. Whether you're in marketing or managing any team that needs to shift from chaos to clarity, Lori’s systems-based approach to leadership offers a practical and inspiring path forward.