In this episode of Behind the Brand, Taylor and Kelly from Moxie Creative sit down with Klair Black, Workforce Engagement Director at United Way of Central Minnesota. With a rich background in public relations and marketing from St. Cloud State University, Klair has channeled her skillset into nonprofit work to strengthen her community. The discussion covers her journey into nonprofit work, the various United Way programs, and how businesses and individuals can get involved in community giving. Klair highlights impactful initiatives like the Imagination Library book program, the annual Days of Caring volunteer event, and different charity drives. Listeners will also learn about the United Way campaign, how volunteers can participate, and the significance of understanding community needs with compassion. Klair emphasizes both monetary and non-monetary ways to give back, illustrating that even small efforts can make substantial impacts.

00:00 Introduction to Klair Black and United Way

00:41 Meet the Hosts and Klair Black's Background

01:11 Claire's Journey into Nonprofit Work

04:13 Understanding United Way's Mission and Impact

08:04 Fundraising and Community Engagement

09:11 Volunteer Programs and Community Drives

16:29 How Businesses Can Get Involved

18:12 Exciting Campaign Activities

19:01 Unique and Fun Events

19:56 The Rewarding Career of Helping Others

21:09 Networking and Community Involvement

21:37 The Mattress Program

24:49 Progressive Dinner Fundraiser

30:44 Understanding Community Needs

32:52 Ways to Give Back

33:57 Conclusion and Final Thoughts

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