How has 2023 been for your business? Would you call it an exceptionally successful year? A normal trading year? Or the worst year ever? We truly hope the latter is not the case.

Whatever the overall outcome of the year has been for you and your business, it’s crucial you take a step back and bring it all under a microscope. As a business owner, measuring your business’s annual performance is important for preparing for the coming year. 

You cannot grow what you cannot measure, so taking the time to scrutinise how well or poorly your business did in a trading year can be one of the most rewarding tasks you ought to do.

That’s why, in this episode, I shared exciting business threads that strung up in 2023 that you should know so you can compare them against what your business is currently working with. 

This way, you know if you’re following market trends and growing or falling behind! You don’t want to miss this one. 

So hit that play button right now, get your note and pen and join me as we analyse the top business threads and lessons 2023 offered.

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In this Episode:

• More businesses explored digital marketing in 2023 than ever before
• Customer experience is becoming a major business priority as customers want more and better experiences
• Consumers are more aware and concerned about sustainable business practices
• AI swept the business world in 2023, and it’s not stopping anytime soon
• Remote work is still valuable, especially for new businesses
• How to reach out for further assistance in your business

Connect with Solape Fayemi:

Website - https://solapefayemi.com/ 

Instagram - https://www.instagram.com/solapefayemi/ 

LinkedIn - https://www.linkedin.com/in/solape-fayemi-5b13603b/?originalSubdomain=uk

As an entrepreneur, you’re not just in the business of providing products or services; you’re also in the business of inspiring people to succeed. You’re a leader and the captain of your ship.

Just as a captain on a ship must align his crew to the voyage’s mission to ensure that the vessel is carefully steered to its destination, so must the leader of a business steer their team to achieve the business goals. 

Leadership is tapping into your team’s strengths and getting them to perform at their best. Your job as a business leader is to make correct decisions when delegating tasks to your team and selling the vision of the business to your team every day.

It also means inspiring and empowering your team to aim for the best. The better you do this, the bigger you can grow your business.

In this episode, I also dive into the traits of an effective business leader and guide you through the practical steps to become an effective leader. 

So whether you’re an experienced entrepreneur looking to enhance your leadership skills or a budding business owner seeking guidance on inspiring your team, this episode is for you.

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In this Episode:

• What is leadership in business?
• Traits of an effective business leader 
• The importance of continuously learning and growing as a leader
• Embracing the art of leadership in business
• How to reach out for further assistance in your business

Connect with Solape Fayemi:

Website - https://solapefayemi.com/ 

Instagram - https://www.instagram.com/solapefayemi/ 

LinkedIn - https://www.linkedin.com/in/solape-fayemi-5b13603b/?originalSubdomain=uk 

Name one major city in the world where one wouldn’t see a mirage of branded products in the markets and on shelves. I’ll wait. 

Yep. Not one!

In today’s markets, it’s common to find many brands saturating both digital and physical stores with products offering diverse solutions to the same problem your product is trying to solve. 

As a result, many business owners find it difficult to enter their markets, let alone find a breakthrough to domination. To do that, you need to stand out in the market and leave an indelible mark.

And that’s what branding is all about. 

In this episode, I dived deep into the world of branding to uncover the secrets to building a strong business identity, the art of using storytelling and visual design for brand building, and the power of consistency in building customers’ trust in a brand, among other things.

Whether you’re a newbie starting your business or a seasoned business owner looking to improve or expand your brand, this episode is tailor-made for you. All that remains is that you invest your time to give a listen.

See you inside.

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In this Episode:

• What branding is
• The secrets to building a strong and memory brand identity
• How to use strong storytelling and visual designs to strengthen your brand
• The power of consistency as part of brand building
• Reinventing your brand as your business grows

Connect with Solape Fayemi:

Website - https://solapefayemi.com/ 

Instagram - https://www.instagram.com/solapefayemi/ 

LinkedIn - https://www.linkedin.com/in/solape-fayemi-5b13603b/?originalSubdomain=uk

The holiday season usually brings high consumer enthusiasm and opportunities to make money in holiday sales. According to statistics published by the National Retail Federation, 30% of the annual sales of major retailers happen during the holidays alone. ‘

That makes holidays the perfect time to cast your sales net far and wide and to develop strategies to maximise profits as a business owner. You cannot afford to leave any potential profits on the table. 

In this episode, I shared why holiday sales are critical to your business growth and the hands-on strategies you can employ to maximise your sales this holiday. I also highlighted how you can convert pending leads to paying customers during this period.

You don’t want to miss this one!

If you’re in that tingling holiday sales mood and can’t wait to enter the coming year with a truckload of profits, join me on this episode as we explore maximising end-of-the-year sales for entrepreneurs.

Happy Holidays!

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In this Episode:

• Why end-of-the-year sales are so important to businesses
• Strategies to increase sales during the end-of-the-year rush
• Focusing on convenience, speed and service delivery
• How to convert your leads to customers during the holiday sales
• How to reach out for further assistance in your business

Connect with Solape Fayemi:

Website - https://solapefayemi.com/ 

Instagram - https://www.instagram.com/solapefayemi/ 

LinkedIn - https://www.linkedin.com/in/solape-fayemi-5b13603b/?originalSubdomain=uk 

How many time have you given up on a business idea or shut down a business underway because someone didn’t believe in it or you encountered challenges along the way?

Think about that for a moment.

In a world where instant gratification is the norm, entrepreneurs often forget the value of persistence in building a business and often give up in the face of the slightest challenge.

But building a business requires persistence and unwavering determination. Without it, it becomes difficult to last through the difficult moments that will surely come, and you miss the opportunity to grow and even succeed.

What sets top entrepreneurs apart is their persistence in the face of adversity. Think about Thomas Edison, who famously failed 1000 times before inventing the light bulb. Or J.K. Rowling was rejected 12 times by publishers before finding one willing to give her book ‘Harry Porter' a shot. 

Today, Harry Porter is a $15 billion brand!

In this episode, I shared the key challenges you might face on your entrepreneurial journey and practical steps you can take to overcome them and to help you build a persistent mindset.

Join me on this episode if you want to develop grit and resilience in your business journey as an entrepreneur. 

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In this Episode:

• Why today’s entrepreneurs give up so quickly in the face of adversity
• Three key challenges entrepreneurs face in their business journeys and practical steps to overcome them
• Eight things you must do to strengthen your persistence as a business owner
• An assignment for you (the listener) to develop grit and resilience in business
• How to reach out for further assistance in your business

Get the book ‘Connect and Prosper’ here: https://myceotribe.samcart.com/templates/product/preview/803581 

Connect with Solape Fayemi:

Website - https://solapefayemi.com/ 

Instagram - https://www.instagram.com/solapefayemi/ 

LinkedIn - https://www.linkedin.com/in/solape-fayemi-5b13603b/?originalSubdomain=uk

Regardless of where you are in your entrepreneurial journey, you’ve probably realised that success doesn’t happen in isolation. You must collaborate with other people and businesses to build a successful business.

Whether you’re a standup founder or a seasoned entrepreneur, collaboration is one of the most important skills you must master. Even Steve Jobs, the brilliant founder of Apple Inc., had to collaborate with Bill Gates, his arch-rival in the technology business, to secure a $150 million investment from Microsoft to save Apple from bankruptcy. 

Today, Apple is a $2 trillion company! Imagine if Jobs never opened himself up to collaborating with a competitor. There would be no Apple Inc. today. 

In this episode, I discussed the power of collaboration as a catalyst for recording exceptional business success, how networking helps you collaborate more effectively and two key points to mastering the art of collaboration.

One more exciting thing: I included a challenge for you, my good listener, to work at to develop your collaboration skills.

Give this episode a listen and, most importantly, act on the challenge included therein so you can develop or improve on this fundamental skill that has helped entrepreneurs worldwide create highly successful companies.

See you inside.

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In this Episode:

• The power of collaboration for business success
• Networking as a method of forming collaborations
• Building trust and open communication for collaboration
• Why it’s important to set clear goals and roles for a successful collaboration
• An assignment for you (the listener) to develop your collaboration skills
• How to reach out for further assistance in your business

Get the book ‘Connect & Prosper’ here: https://myceotribe.samcart.com/templates/product/preview/803581 

Connect with Solape Fayemi:

Website - https://solapefayemi.com/ 

Instagram - https://www.instagram.com/solapefayemi/ 

LinkedIn - https://www.linkedin.com/in/solape-fayemi-5b13603b/?originalSubdomain=uk

You might not know this, but some of the world’s most successful entrepreneurs share the same habits. That is, if we are to pick them apart and look at their daily schedule one at a time, we will find that they practice similar actions daily, weekly, and so on.

These habits are the building blocks that have made them successful in business!

It takes more than having a great product or a chestload of funds to succeed in business. The daily habits of entrepreneurs running a business equally play a critical role in whether or not their business will thrive.

And when I looked back at my business journey, I discovered that these same habits have helped me grow from a struggling entrepreneur to building multiple seven-figure businesses. 

Now, I’m sharing them with you.

In this episode, I revealed these habits, why they’re crucial for business success, and how to incorporate them into daily life. 

We would explore the magic of setting achievable business goals and creating daily actionable tasks to help you achieve them. I also discussed critical habits like taking calculated risks, building a strong network, time management and more.

If you truly want to learn what has turned ordinary people into celebrated entrepreneurs today, invest your time listening to this episode. You’re in the right place.

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In this Episode:

• The habit of Goal Setting and how to make goals achievable
• The habit of Continuous Learning
• The habit of Taking Calculated Risks and getting positive results
• The habit of Building a Strong Network
• The habit of Time Management and Prioritisation
• The habit of Self Care (physical, mental and emotional well-being)
• How to reach out for further assistance in your business

Connect with Solape Fayemi:

Website - https://solapefayemi.com/ 

Instagram - https://www.instagram.com/solapefayemi/ 

LinkedIn - https://www.linkedin.com/in/solape-fayemi-5b13603b/?originalSubdomain=uk 

Given that only 50% of businesses survive the first five years, it’s a fact that launching a successful business is difficult. Yet, worldwide, we see businesses that have thrived for decades and even the few that are centuries old and have undergone every economic turnout you can imagine. 

How do the entrepreneurs behind such companies do it? What is the tried and tested blueprint for business longevity? What does it take to build a business that survives and thrives in any economic climate? 

In this episode, I uncover a 3-steps framework you can implement to facilitate your business growth and make it fit for any economic weather. 

I discuss the three invaluable pillars for setting up a solid foundation that serves as a launchpad for your business, the intelligent way to create strategies for sustaining your business growth and how to nurture your business through personal development, managerial skills and team building.

Whether you’re a seasoned entrepreneur, a small business owner, a newbie or an enthusiast, this episode will lift the curtains to the secrets successful entrepreneurs employ to build businesses immune to economic tides and stand the test of time.

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In this Episode:

• The three pillars you need to build the right foundation for your business 
• Why having a solid foundation helps you build a loyal customer base
• Intelligent strategies for sustainable business growth
• How to scale your business through personal development, cashflow management, and team building
• Legacy building: The reward for longevity in business?
• How to reach out for further assistance in your business

Connect with Solape Fayemi:

Website - https://solapefayemi.com/ 

Instagram - https://www.instagram.com/solapefayemi/ 

LinkedIn - https://www.linkedin.com/in/solape-fayemi-5b13603b/?originalSubdomain=uk 

Suppose you’ve ever experienced customer service that left you feeling underwhelmed and dissatisfied as a business owner. In that case, you have a firsthand experience of what a bitter after-taste poor customer experience service leaves in the mouths of your customers.

How you, as a business owner, organise and deliver your customer service has a massive impact on how customers perceive your brand. That perception further influences customers’ decision to stick with your business or move to your competitors.

In this episode, we discussed the importance of delivering an over-the-top customer experience at all times, the competitive advantage superior custom experience offers your business and how to take advantage of it.

More importantly, I went deep into the practical steps you can implement right away in your business to create an exceptional customer experience that stands you out in your market. 

A key step I highlighted in this episode is building a culture that imbues every employee to deliver outstanding customer service whenever they interact with your customers!

So, if you’re enthusiastic about reinventing the custom support side of your business and using exceptional experience per customer to drive sales and build brand value, join me in this episode. I’ve got value packed into this one, just for you.

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In this Episode:

• Is it too late to improve your customer service delivery as a business owner?
• Why customers tend to pay more for a better customer experience
• The secret behind creating exceptional customer service that sets you apart from competitors
• Building a culture that indoctrinates employees to deliver superior customer support at all time
• How to turn customers into brand or product ambassadors through customer service
• The importance of listening to your customers as a feedback mechanism to help you further improve your customer experience
• How to reach out for further assistance in your business

Connect with Solape Fayemi:

Website - https://solapefayemi.com/ 

Instagram - https://www.instagram.com/solapefayemi/ 

LinkedIn - https://www.linkedin.com/in/solape-fayemi-5b13603b/?originalSubdomain=uk

Starting a business is not for the faint-hearted. It takes a lot of courage, commitment to a “why” hard work, a thick skin to brush off the bad times and a heart to enjoy the fun times.

Over the years, I’ve started and grown different businesses; I’ve networked with entrepreneurs from all walks of life and been privileged to be mentored by top business leaders. I know many people are attracted to the business world because of money and time freedom, which aren’t bad reasons but are often not strong enough to keep them committed to their businesses when things go south. 

In other words, so many people start businesses for the wrong reasons or in the wrong industry, and they easily get burnt.

In today’s episode, I share the tips for finding the business of your dreams and starting it! I show you how to determine if doing business is for you, how to discover what you want in business, steps to deciding the right business for you and how to validate your idea before going all in and starting a business around it.

You’d also learn the critical mistakes unguided entrepreneurs make when starting a business so you can steer off that path and stay on course to ladder-like success.

If you’re enthusiastic about entrepreneurship and don’t know how to start your journey, join me in this life-changing episode. It would be the best 17 minutes of your time invested.

In this Episode:

• Are you cut out to run a business?
• How to pick the best business idea out of the lot in your mind
• The wrong reasons for starting a business and how to avoid them
• Practical steps to help you discover the right business for you
• Market research: How to know if your ideas or problems discovered qualify to become a business
• The importance of starting small and validating a business idea before going all in
• How to reach out for further assistance in starting your business

Connect with Solape Fayemi:

Website - https://solapefayemi.com/ 

Instagram - https://www.instagram.com/solapefayemi/ 

LinkedIn - https://www.linkedin.com/in/solape-fayemi-5b13603b/?originalSubdomain=uk