In this episode of the Goals.com podcast, Nick Johnson, Director of Business Development at Ryzec Building Group, shares insights on building relationships and trust in the construction industry. He discusses his career journey, the importance of consistency and authenticity in business development, and how to tailor sales approaches for different clients. Nick also addresses the challenges of meeting aggressive construction deadlines, the role of technology in enhancing sales processes, and the lessons learned about patience and long-term relationship building.