Key Topics Covered:

• How word-of-mouth marketing is driven by genuine care
• Patient comments as fuel for cultural and clinical transformation
• The real reason questions about mental health, falls, and bladder control matter
• Creating new programs like pelvic floor therapy and fall prevention based on CAHPS data
• Health literacy, team specialization, and interdisciplinary strengths at scale
• Using empathy and relationships to make data actionable

Key Quotes:

• “Data is only good if we use it.”
• “Trust is marketing. Exceptional care is a billboard people share at dinner.”
• “Our job is to ask the curious questions patients didn’t even know they needed.”

www.YourHealth.Org